Activity
Mon
Wed
Fri
Sun
Feb
Mar
Apr
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
What is this?
Less
More

Owned by Kyle

That Agency Group

28 members • Free

Marketing agency stuff.

Memberships

Agency Owners

18.6k members • Free

Skoolers

190k members • Free

insider.group

749 members • Free

insider.marketing

3.2k members • Free

HYROS Ads Hall Of Justice

4.7k members • Free

LeadCapture HQ

123 members • Free

Pay Per Lead Nation

491 members • Free

Leadbase Pro

381 members • $99/m

Leadbase Free

8.5k members • Free

4 contributions to Pay Per Lead Nation
How I'm Increasing Lead Revenue by 40% (Without Generating More Leads)
I just finished a 40-minute deep dive with Kyle Sulerud, founder of LeadZolo and usejuiced.com, and I'm honestly rethinking how I sell leads. Here's what blew my mind: Instead of selling leads at fixed prices... your buyers BID against each other in a reverse auction. Sounds crazy, right? But here's what happened when agencies made the switch: • Lead prices increased by 30-40% (same leads, higher revenue) • Client complaints dropped by 80% (they love the control) • Time spent managing clients cut in half (self-service features) • ZERO wasted leads (marketplace liquidates everything) Kyle walked me through: ✅ Exactly how the reverse auction system works ✅ Why buyers actually PREFER this model (counterintuitive but true) ✅ The pricing psychology that makes clients pay more ✅ How to transition your existing clients without losing them ✅ Real feedback from agencies who made the switch ✅ The marketplace feature that ensures you never waste a lead again This is a 40-minute masterclass on scaling your lead distribution. And I'm giving it away for FREE to this community. Want the full video? 👉 Comment "JUICED" below and I'll send you the link (I'm keeping this exclusive to engaged community members only - no lurkers 😉) P.S. - If you're still selling leads manually or using outdated distribution software, this conversation will open your eyes to what's possible in 2025.
1 like • Dec '25
This was a great discussion!
LeadsHook or LeadsCapture?
Hello. Which one is better/we going with? Pros vs Cons for each if anyone used them?
1 like • Oct '25
We used to use LeadsHook and switched to LeadCapture a couple of years ago. I think the reason we switched is LeadsHook had unresolved issues with the Google Address API integration and we needed this to work seamlessly, which it did with LeadCapture. Since switching, we've been more than happy with LeadCapture as it is very simple but also extremely versatile. Their support is top tier. They've even custom-developed some features at our request for no extra charge.
3rd party click tracking tools
ie. Hyros, Click Magick. Anyone using one? I use Click Magick - after moving to it, I don't think I could live without it for real time ad costs. See image of FB ads manager vs. Click Magick report, same channel & time of day. They lag a little. Google ads platform is usually way behind in reporting real time conversions.
3rd party click tracking tools
1 like • Oct '25
We use Hyros and also couldn't live without it, as we use it to track ROAS. Our leads sell for different prices and we are able to send our lead sale prices into Hyros for real-time ROAS tracking, in addition to the conversion tracking.
🔥 NEW MEMBERS: Introduce Yourself Here! 👋
Welcome to Pay Per Lead Nation! We're excited to have you join our community of agency owners making the switch from retainers to results. Drop a comment below and tell us: 1. What's your name and where are you located? 2. What's your current agency situation? (SMMA, freelancer, just starting, etc.) 3. What niche are you interested in or currently working in? The more we know about you, the better we can help! Plus, you'll find others in similar situations to connect with. Let's build this community together! 🚀 Comment below this thread!
4 likes • Sep '25
Hi all, I have an agency background since 2014 and have been doing pay-per-lead for the past 4 years. I’ve also built a lead distribution/bidding/marketplace software. My PPL company sells about $1M/mo of leads in the real estate investing/wholesaling niche. I’m always looking to partner with new lead suppliers and buyers in this niche.
1-4 of 4
Kyle Sulerud
2
13points to level up
@kyle-sulerud-8751
leadzolo.com (My PPL Agency); usejuiced.com (My Lead Distribution Software)

Active 11m ago
Joined Sep 29, 2025
Powered by