December Lesson: Why This Month Is Your Secret Weapon as an Artist (Don’t Wait for January) Most musicians slow down in December. They tell themselves: “I’ll start fresh in January.”“I’ll get serious next year.” But here’s what top artists, producers, and music entrepreneurs really do: They use December as leverage because this month is the quietest, clearest, and most strategically powerful month of the entire year. Let’s break it down so you can hit January at full speed. Why December Is a Power Month for Musicians A pattern shows up every year: January is one of the biggest months for growth. Streams go up. Content views go up. Course sign-ups go up. Fans engage more. People set goals, get motivated, and look for new music, new artists, new creators to follow. Not because your music magically gets better, but because listeners get hit with the “fresh start” energy. Last year, I pushed hard in December, content, marketing, release planning, tightening my offers, and January exploded. And I noticed two more unexpected benefits from not “checking out” early… #1: Fewer Distractions → More Creative Flow December is quiet. People stop emailing. Everyone slows down. Industry folks stop scheduling meetings. Which means: You get long, uninterrupted stretches to produce, write, organize, and build momentum. Deep work becomes easier. Creative output feels smoother. Focus becomes effortless. #2: January Becomes the Easiest Month of Your Year While most artists scramble in January to: - reconnect with fans, - finish the songs they put off, - get artwork done, - plan releases, - restart content… You will already have everything ready. You’ll “turn everything on”… and watch it run. January becomes calm, productive, and even fun, because the hard part is already done. (And yes, you can still take holiday downtime. This isn’t about grinding through Christmas, it’s about being intentional.) So What Should You Actually Work On in December? Here’s where most musicians fall off:

Hey all, I've opened up Track Review Group Session today to ALL members of our Skool community and past members this month. The session is Today, 2 pm PST, 8 pm GMT. Get your tracks ready to be heard and finished, and released! Ideally, it's an unreleased track so I can review it with everyone. Att: Elevate Your Craft members - Submit a song for our EYC Impossible Records Compilation Album! We are looking for another 3 tunes or so. Now is the time to get your tunes signed! Email or DM them to me (Dropbox or Drive link, pls) The link is inside the Skool community here https://www.skool.com/elevate-your-craft/calendar?eid=959ff87ad7a845ffb352da26e2a39d30 * Music Production advancement * Mixing Techniques * Mastering Sessions Direct Link here https://us06web.zoom.us/j/88267614190?pwd=m87pMUnnuXPtlpicvSJ1Vq2sBBjvXy.1 Meeting ID: 882 6761 4190 Passcode: 249453

Hey gang! Track Review is tomorrow (Tuesday, Sept. 23rd, 2 pm PST / 10 pm GMT For production and finishing songs, this is one of the most valuable group sessions. The link is here and inside the Skool Community https://www.skool.com/elevate-your-craft/calendar?eid=dc2dcc7a8ffb467a85c68cb1f18e1b59 Meet other like-minded individuals - Come hang out and learn some new stuff in a fun group environment. This is the time to get your tunes heard and get some positive and constructive feedback * Arrangement * Music Production advancement * Mixing Techniques * Mastering Sessions * Finalizing Sessions

The challenge is posting as much content in 7 days as you can. Likes, comments, and shares are even better, but overall posting it up is the challenge. 1st, 2nd, and 3rd places all get a KJ Sawka sample pack that you don't already have. Or if you have them all, I'll send you an unreleased one. We start at 3:30 PM PST on Tuesday, following our Rhythm Round-up group call.

Hey everyone! Happy to share I have a new single out today. It’s a wobbly dubstep tune called Dubplate. It has samples that talk a bit about dubplates and the culture behind them. https://linktr.ee/wilsunbass