TikTok Shop Is a Goldmine for Authors (Hereโs Why)
๐ฐ Did You Know You Can Sell Your Author Copies on TikTok Shop? Yesโฆ and itโs a BIG opportunity ๐ Last year, I personally generated about $14K in book sales just by selling my Amazon author copies through TikTok Shop. Hereโs how it works in a simple, real-world wayโฆ First, youโll need to set up your TikTok Shop account. Iโll be honest, this part can feel a little frustrating. The setup process hasnโt always been the smoothest, but once youโre approved, youโre good to go. If you havenโt done this yet, Iโd start here. Next, youโll want to order your author copies from Amazon. I usually recommend starting with around 50 copies so you have inventory ready to fulfill orders. Once your books arrive, you can list your product directly inside TikTok Shop and officially start selling. From there, the real work begins...and thatโs content. You need to be consistently posting videos about your book. This doesnโt have to be complicated. You can do talking head videos, faceless clips, voiceovers while flipping through the pagesโwhatever feels easiest for you. What matters most is consistency. The more you show up, the more opportunities you give your book to get discovered. When it comes to shipping, I personally handled everything myself. I bought envelopes and labels, printed out customer information, and shipped each order manually. Itโs not glamorous, but it works. There are third-party fulfillment options out there, but I wouldnโt recommend jumping into that until youโre seeing consistent sales, since it can become a bigger upfront investment. I got so busy with engaging the community I paused on TikTok Shop this year, but Iโm planning to bring it back into my Q2 strategy because the opportunity is still there. Curiousโฆ does this inspire you to open a TikTok Shop and try it for your books?