I just watched the last 3 Lunch with Mal, so I don't remember exactly in which one, but she mentioned that we should all be doing lead ads to a reader magnet (full book/complete ARC) on Bookfunnel using FB pixel. I haven't done that in years, and now I focus on sales ad. The only traffic ads I run are for translations ... Should I do the lead ads to a free book on BF even if I do mainly just sales ads?
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Hi! I'm Juliana and I've been published for almost 13 years (next week!) and have 60+ titles in the PNR and romantasy genres. I was almost always wide and jumped into the direct store space in May 2023 and that was a total game changer for me.