# Brand Sales Performance Analysis ## High-End & Designer Brands 1. Ulla Johnson - Designer brand with strong following - Example: Size 14 mini dress - Price point: $135-175 - Quick sale potential 2. Diane Von Furstenberg (DVF) - High-end designer brand - Best performers: Silk wrap dresses - Price range: $62-75 - Material factors increase value (100% silk) 3. Poupette Saint Barth - Luxury brand - Mini dresses: $89-105 - Long-length items can sell for hundreds - Strong resale potential ## Premium Athletic/Outdoor Brands 1. Lululemon - New discovery: Men's blazers ($85-100) - Rain Rebel jacket: $97 - Look for hidden logos on athletic-feel items - Higher price points for outerwear 2. Prana - Strong performance in hiking pants - Women's styles: * Brienne skinny pants: $34 * Arya hiking pants: $30 - Consistent seller in outdoor category 3. Rhone - Athletic wear with varying price points - Style name impacts value significantly - Basic items: $24-25 - Named styles: $34-40 - Example: Mako 7" shorts (XL): $34 ## Contemporary Fashion Brands 1. Reformation - Strong following - Quick sales even on basic items - Price range: $20-42 - Dresses are top performers 2. Ayr - Premium basics brand - Example: Deep End Oxford top: $75 - Minimalist/preppy aesthetic - Strong price points even for simple items 3. Norma Kamali - Known for black dresses and elephant pants - Size XL items: $35-50 - Consistent performer - Material: Often polyester/spandex blend ## Premium Menswear Brands 1. Taylor Stitch - High sell-through rate - Democratic chino pants: $50-60 - Premium menswear category - Strong following 2. Flint and Tinder - Sold on Huckberry - Canvas pants: $40-50 - Reliable seller - Good profit margins 3. Peter Millar - Focus on printed polos - Avoid solid colors - Crown print logos perform well - Price point: $50 for premium styles ## Mall Brands with Strong Resale 1. J.Crew - Factor stacking important - Strong in fall/winter - Merino wool/alpaca blend sweaters: $34