Did anyone skip cold outreach & go straight into running paid ads? @Liam Casey if someone such as myself is in a position where I have the funds to run ads & can fund the ad spend do you recommend skipping cold? Also, for those who went from cold to paid ads, how big of a difference was it? Would love to hear.

$226,000 ^^ That's how much NEW revenue just 6 agency owners I'm working with have added in the first 2 months of 2026. Different niches. Different countries. Some of them were completely stuck 90 days ago. Every dollar was generated using the same 3-step framework that I've spent the last 7 years building inside my own agency. And that's just the 6 I've recently audited with exact numbers. That's not counting the other 90+ agency owners I'm working with behind the scenes. So I've decided to do something I've never done inside this community before. This coming Wednesday 8AM AEST I'm hosting a one-time private training called "The $30K/Month Profit Agency Fast Track." This is for agency owners who are either trying to get off the ground and sign their first consistent clients… or already doing $10-$30K/month and want to break through to $30K+ in PROFIT without working more hours or building a bigger team. On this training I'm going to break down: → The exact 3 things the fastest-scaling agencies in our community are doing right now and why they're ignoring everything else → The method one of my private clients used to go from $8K/month to $73K/month in just 4 months → How to reverse-engineer a winning offer so you never waste another week second-guessing your niche → Why most agency owners stay stuck forever and the one shift that changes everything This is a ONE TIME live training. I've never done this before and I don't know when I'll do it again. So if you’d like access to the registration link for the private webinar… … type “YES” in the chat below & let us know! Once we see your name pop up below, we’ll send you the registration link first thing tomorrow morning. Who wants the link? 👇👇👇

Wanted to give a big shout out to @James Hirsch one of our inner circle members who recently cracked $40K/m! Not only that he signed 15 new clients in a single month. Not a bad way to kick off the year 💪 He did it by following the foundations of the one many agency model to a T. 1) A clearly defined niche 2) A productised service around solving one clear problem for that niche (getting more leads / appts) 3) Not overcomplicating the deliverables. Just offer paid ads for lead gen + lead nurturing systems. 4) Run your own paid ads to get clients at scale. Most of the guys I'm working with are able to get clients in the door for $400 - $600 tops. Even if you sold a $1k/m retainer on a 3 month contract you are get 6-7X every dollar you put into paid ads. Thats not evening considering the ROI on all the clients that stay for 1-2 years. Thats not even considering selling more expensive retainers. If you aren't getting clients through paid ads right now drop a comment below and tell me why. Why haven't you tried it yet, what do you need help with? I'm here to help 📊

Here's a golden lesson for you all I'm getting back to business as usual today. The second day of the year and its very obvious most people are still on holiday mode. Out of the 9 people that booked in their free implementation calls with me today only 3 showed up. But there was a VERY interesting correlation with the people that didn't show up. The ones that showed up were making WAY more money. Not just a little bit more, hundreds of thousands more or even millions more PER YEAR The ones that didn't show up had almost non existent businesses. One call I had today was with an agency owner doing $6M/yr. She was at the airport about to catch a flight from Aus to Canada but still showed up. We spoke for 30 minutes and had an incredibly valuable conversation. Yet, there's some of you out there who's businesses are in dire, desperate need of help and you won't even show up to a free call. My message here isn't about hustle culture and preaching you should be working in the holiday season. Quite the opposite, actually. I surfed 5 times this week and have been on a well deserved short break. My message is that 90% of getting ahead in this game is LITERALLY JUST SHOWING UP. You don't even have to be good, talented or have any kind of edge. If you just do the bare fucking minimum but do it consistently you will beat so many people out here. Some people don't even have the most basic level of professionalism & respect for people's time to show up to a call they agreed to. Imagine if you just showed up and actually chipped away and put in real work daily? I'm not here complaining about no shows, I truly don't care. I'm just trying to share this perspective that crossed my mind today and how confident it makes me and confident it should make you. Earlier in my entrepreneurship journey I remember carrying this cynicism. I would think in the back of my mind "If anyone else can watch these same YT videos and take these same courses won't there just be heaps of people doing the same thing" then if that's true then whats the point of trying so hard in this game?

I'm currently working on hosting a full day in person mastermind event. But I'm just gauging attendance to get a feel for the size of venue we'd need and if the dates would work or if it's too short notice. I'd be hosting this with another 7 figure agency owner who scaled in the legal niche, a content and personal branding expert and an AI specialist. This would be for agency owners wanting an intimate hands on and impactful full day of consulting and mentorship. You'd walk away with new friends, valuable connections and a shit load of value. Ultimately giving you a huge head start for 2026 and a crystal clear roadmap to hitting your revenue & growth goals. 15 spots is our current planned capacity. We want this to be intimate, personalised and high impact. Early bird pricing would be $1K AUD (first 5-8 spots) then $1800 once it's announced publicly and we run ads to promote the event. Current dates would be: 27th November - Sydney NSW 30th November - Gold Coast QLD Attendance fee would include: - Breakfast & lunch - Post event networking drinks - Recording of the entire event - Curated booklet with summary of all event content & material Comment "I'm in" on this post if you would be keen & I'll reach out to you with the rest of the details.