This call in an hour is going to completely lay the ground work for you to buy your first business. And in case you didn't know... That's exactly how Alex Hormozi made his money. And now @Maureen Erokwu is going to share how she's acquired and built her company. Cheers to more business building!

So we always hear, "solve your clients problems with your offer." Or, "Start your copy by actually identifying your audiences problem." But how do you actually: 1. Identify what problem you're solving with your community 2. And then solve it EFFECTIVELY? Here's a framework to copy paste into your marketing: To find their problem, you have to determine what kind of person they are. 👀 And most importantly, what insecurity they have. There's only 4: 1: People Pleasers: These are yes-men who will go out of their way to be nice and do stuff for other people in order to be accepted. They have the following insecurity: they devalue themselves/think they're not good enough. 2: Combative people - These people who bring down other people in order to make themselves feel better. They also fall into insecurity of low value/worthlessness. 3: Competitive people - They have to essentially brag and place themselves above you in order to feel good about themselves. They have an insecurity of being helpless. 4: Cooperative - How can I give you value. These people are typically not insecure about their own ability but rather that they don't have the proper connections/blueprints that other people have to be successful. Now depending on who you're talking to, you need to cater to their insecurity and give them what they feel like they're lacking. Hopeless? They need belief. But these people aren't great to work with. Helpless? They feel like one good blueprint or mentor will give them what they need to unlock their potential. This was me, and that's why I invested into my first course. SO determine their insecurity and solve their problem 😎 Problem-Solving Always Comes Down To 3 Elements - Time - Money - Energy Your product should either eliminate work they'd have to do (saving energy), save or make them money, or save time. There we go! To get your copy reviewed, and the full blueprints I use to write 7-figure copy for my skool Games winners, join skool.com/copy while there's still 10 spots left.

I spoke a bit about obsession earlier(if you don't know what I'm talking about scoll the feed and find the post about obsession) So on to the next piece of the obsession. I am increasing my library today with some copywriting books for when my wrist needs rest from copying the writing... I got 1 of them already and 2 are on the way. 1) Cashvertising by Drew Eric Whitman 2) Cashvertising: Online by Drew Eric Whitman 3) Copywriting Secrets by Jim Edwards What are some of the best copywritimg books out there?