🚨 IMPORTANT FACEBOOK UPDATE - (PLEASE READ) 🚨
Meta just quietly rolled out a change that will affect how many links you can share on Facebook and if Facebook is part of your traffic strategy, this matters. Here’s what’s changing 👇 📌 WHAT’S THE UPDATE? Starting December 16, certain Facebook profiles without Meta Verified (including personal profiles using professional mode) will be limited to sharing links in just 2 organic feed posts per month. Once those 2 posts are used: ❌ You won’t be able to add links to additional organic posts ❌ Unused links do not roll over ❌ The limit resets at the beginning of each month To share more than 2 links, Meta is pushing users toward a Meta Verified subscription. 📌 WHAT LINKS ARE AFFECTED? This applies to: • Links in organic feed posts What’s not limited: • Comments • Supported affiliate links • Links shared across Meta technologies (Facebook, Instagram, WhatsApp) 📌 WHY THIS MATTERS If you rely on Facebook to drive traffic to: • Lead magnets • Offers or products • Affiliate links • Newsletters • External websites This change can directly impact visibility, clicks, and sales if you’re not prepared. 📌 WHAT ARE YOUR OPTIONS? You have a few paths forward: 1️⃣ Subscribe to Meta Verified This removes the link-sharing limit and includes a verified badge + additional account protection. 2️⃣ Be more intentional with link usage Use your 2 monthly link posts strategically and rely more on: • Value-based content • Profile links • Pinned posts 3️⃣ Diversify traffic sources Lean more into platforms like Instagram, Threads, email marketing, or communities (like Skool 😉) so you’re not dependent on one platform’s rules. 📌 FINAL THOUGHT This isn’t about panic — it’s about awareness and adaptation. Platforms will continue to gate features behind subscriptions. The creators who stay ahead are the ones who: • Know the rules • Adjust early • Build systems that don’t rely on a single platform I’ll keep sharing updates like this as they roll out so you’re never caught off guard.