Exactly 7 months ago, I was sitting at a car sales desk, staring at a screen that had nothing to do with brows, lips, or beauty. I had just taken a full-time job.I had quietly given up on the permanent makeup business I’d spent 3 years building. I told myself: “I’m not trying anymore. I’ll just take clients on the weekends if they pop up.” (I rented a bed in a day spa and paid per client) I wasn’t booking consistently. I was always stressed. And I truly believed: - The market was too saturated - Getting consistent clients isn't going to happen at this point - Maybe this just wasn’t for me after all I couldn’t crack the code on how to fill my books I felt blindsided by marketing companies.I felt lied to about “just post consistently and grow organically.” I was questioning everything: “Am I even good enough?”“Did I just waste all this money?”“Will I ever actually ‘make it’ or is this just a cute hobby?” Meanwhile…I had invested thousands into trainings, my studio, my machine, pigments, and cute furniture. What was supposed to be my dream started to feel like a very expensive, silly idea. So if you’re reading this and wondering: “Okay, but how are you going to give me marketing advice?” Here’s why 👇 Fast forward just six months from that car sales desk… I am now living the exact life I was trying to build all along: - I’m a full-time permanent makeup artist - I make a full-time income working 3 days a week - I consistently take on 5 new clients every week (and have the power to increase this when I want to) - And now, I spend my other 3 days coaching PMU artists on how to do the same And the wildest part? It didn’t happen because I got lucky. It happened because I finally stopped guessing, stopped “hoping” Instagram would magically work, and started using a simple, repeatable system to: ✅ Get in front of the right women ✅ Turn strangers into booked consultations ✅ Turn consultations into high-paying, dream clients Learning the BASICS of paid advertising did that much for me...

After 3.5 years without a system, I switched to paid ads + automated follow-ups. Now messages roll in daily, consults stay steady, and I work 3–4 days a week—consistently.

If you’re posting daily and still not getting booked, this video shows you what actually moves the needle in pmu marketing—without guessing or hiring an agency. You’ll understand how to think about microblading marketing in a way that makes clients find you, trust you, and book.

🔥 In all my experience running ads, I’ve never seen one perform like this. Let me break it down super simple 👇 💸 I spend $900/month on ads. So far, I’ve only spent $258 on this particular ad… ➡️ That $258 brought me 77 women interested in Powder Brows — who all gave me their name, phone, and email. (That’s just $3.36 per lead — an industry low! 🏆) 📅 Out of those 77, 5 have already booked appointments. So… I spent $258 and made over $2,500 in brow services. And the craziest part? I still have $600 left to spend this month — plus next month, and the one after that! 👉 Bottom line: if you’re not running ads yet, you’re literally leaving money on the table. Comment “BOOKINGS” below and I’ll send you the exact video that’s getting me these results. 🚀

Most artists give up after one or two messages—but the truth is, most leads need 3–6 follow-ups before they ever reply. In this video, I show you real conversations from my DMs that turned into consultations and bookings just by staying consistent. In the classroom under “Run Your Own Ads” I show you: 🗣️My Exact Follow-Up Scripts That Get People to Reply (and Book!) 💬 How long-term follow-up creates predictable clients 📅 Why leads that don’t book right away often come back months later 👉 Watch this if you’re learning to run ads/ running ads or collecting leads—you’re probably leaving money on the table.