Not the mowing. The other stuff. The job you put off every week. Mine was asking customers for Google reviews. So I built a robot to do it for me. It sends one review request a day to someone on my client list. So far it has sent 16 texts and got me 4 new reviews. I've gone from 87 to 91 Google reviews. The boring jobs are the ones worth fixing first. What's yours? Invoicing, chasing payments, texting customers when it rains? Drop it below 👇 If a few of you say the same one, I'll look at building the fix.

On 21 October, PHP put out an emergency security fix. PHP is what WordPress runs on. The flaw lets someone break into a site without a password. Attacks started the same day. Updating WordPress won't fix it. Your host has to update PHP. ✅ On WordPress? Message your host and ask: "Has PHP been patched for the 21 October security update?" ✅ Got a yes? You're sorted. I moved lawnmowing101.com off WordPress a month ago. It's a plain static site now, and so is every lawn site I build. No PHP, so this one can't touch them. 🔒 📸 Screenshot below: my own lawn business site, Gecko Lawns, and a house washing website I built. Static, no PHP, nothing to patch. Not sure what your site runs on? Drop your link below and I'll check it for you 👇

Saw this in the group this week. Most guys answer it by checking what the other guy charges. That's backwards. Start with your own numbers. Say you want $2,000 a week. Half of that goes on running costs. Fuel, maintenance, tax, and gear. So you take home $1,000. $2,000 over a 40-hour week is $50 an hour. But you won't mow 40 hours. There's driving, quoting, fuelling up, changing blades, and fixing stuff. You'll be lucky to get 6.5 hours of actual mowing in a day. So you need $60 an hour just to hit the number. That's why I would recommend that you quote at least $1 a minute. 🕐 Guess the time, then multiply. 30 minutes lawn = $30. Then add hills, trees, catching, and mess. ⏱️ Time the first mow. If it keeps taking longer than you quoted, put the price up. 🚫 Have a minimum. Mine is $35 for a regular mow and $60 for a one-off. If they say no, you've saved yourself the drive. 🗣️ Say it like you mean it. Give the price, then stop talking. Most people are fine with your price if you are. You're running a business, not a charity. What do you charge per minute? Have you worked it out, or are you going off the guy down the road?

A 10-minute lawn isn't a 10-minute job. You drive there, unload, mow, edge, blow off, load up, and drive to the next one. That's closer to 25 minutes. Your minimum has to be paid for the whole stop. Here's how to work yours out: ✅ Your hourly rate. If you're new, aim for at least $60. You only get about six and a half productive hours a day once you count driving and breakdowns. $50 falls short. ✅ Your smallest stop. Time it from leaving the last job to pulling out of this one. ✅ Rate x minutes, divided by 60. Round up. $60 an hour x 25 minutes = $25. Round up. Mine is $35 now, and $60 for a one-off. Why is a one-off nearly double? It's out of your way, the grass is usually long, and you may never see them again. Get paid properly the first time. I take one-off payments up front. Then test it with your quotes: 🟢 Just starting? Aim to win 1 in 2 until work is coming in. 🟡 Got a steady round? Put prices up till you win 1 in 3. 🔴 Winning every quote? Too cheap. When someone says their lawn is too small for your minimum, don't apologize: "Most of the cost is getting there and setting up, so even a small lawn has a minimum. If it doesn't suit, no problems at all." Full write-up with the scripts and the mistakes that wreck your minimum: https://lawnmowing101.com/minimum-charge-for-lawn-mowing/ 👇 Your task today: time your three smallest lawns this week, door to door. Post your minimum and your hourly rate below, and I'll tell you if it looks right.

What email marketing software would you recommend for remarketing your client list?