I'm doing a guest session tonight inside @Liisa Reimann Funnel Forensics community. The topic is something I get asked about a lot - how presenting in other people's communities actually works as a growth strategy, and where it fits inside a proper funnel rather than just being a one-off tactic. I'll be walking through how I've grown to 740 members without paid ads, primarily through showing up in rooms like this one, and mapping out exactly where the live event sits in the funnel sequence — from cold traffic all the way through to paying members. If you're a coach or service provider who thinks about funnels, this will make sense in your language. If you're a community owner who's been wondering whether presenting in partner communities is worth the effort, this session answers that question directly. Tonight | Time: 8 PM GMT | 3 PM New York (ET) | 12 PM Los Angeles (PT) Community: Funnel Forensics (Liisa Reimann's community) Link: https://www.skool.com/funnelforensics/about?ref=c75adaa832e449d8b1ef463c22b1d8a9 Free to attend if you're a Funnel Forensics member. Drop a comment if you want more details.

Justin Yip and I are co-hosting a live workshop today, and I think the topic is one of the most underrated conversion problems in Skool right now. Your about page. Specifically, why most of them quietly repel the people they're trying to attract. We're each doing a 30-minute breakdown of what a high-converting about page actually looks like, then opening it up for Q&A. It's on today, 2nd July at 3 pm BST / 10 am EDT. If you've ever wondered whether your about page is the reason people visit but don't join, this one's worth showing up for. 📅 Add to your calendar - Thursday 2nd July | 3pm London | 10am New York | 7am Los Angeles https://www.skool.com/skool-growth-lab-2540/calendar?eid=17eb136be4764771b3cb4792397dced5 Free to join live. No replay planned (show up or miss out). One hour. Real examples. Practical takeaways.

Well… the community just hit 666 members 😄 Way to go community and @Heather Boers Some people see that number and instantly panic. Me? I smile. Funny how numbers only have the meaning we collectively assign to them. Years ago, I learned that the “Monster” logo is actually made of 3 Hebrew vavs:ו ו ו And yep… vav has the numerical value of 6. So technically the branding literally leans into: 666 = unleash the beast. Honestly? Brilliant marketing. Fear gets attention. Symbols create emotion. Stories spread. But beyond all the spooky mythology… 666 has also been interpreted by many spiritual traditions as a sign to come back into balance. A reminder to stop spiraling in fear and reconnect with alignment, trust, harmony, and grounded creation. Which honestly feels pretty fitting for this community. People here are building businesses differently. Leading with integrity. Using their voices. Creating abundance without losing themselves in the process. So instead of “mark of the beast” energy… Maybe this 666 moment is simply a reminder: Release the fear. Trust your voice. Build your mission anyway. Oh my cow🐮 … what a beautiful number to grow through together 💜 brought to you by the You World Order - where we are stepping up to be the change we seek in the world leveraging Substack, podcasts & Skool communities

Katya McEwen is joining us inside The Content Revenue Lab on Monday, 1st June, and I'm genuinely excited about this one. The session is built around her Mini-Project Magic™ framework - the idea being that a single well-designed 90-minute experience can do more for conversion than a dozen webinars built around information delivery. Katya's argument is that we're in a trust recession right now. People don't convert because they heard something useful. They convert because they experienced something real. The session covers how to design your own mini-project, what the interactive tool that supports it could look like, and why experience-based delivery outperforms information-based delivery for coaches, consultants, and community owners. It's free to attend as a member of The Content Revenue Lab. If you're not in yet, come join us here: https://tinyurl.com/TheContentRevenueLab Date: Monday 1st June 2026 Time: 9:00 AM PT | 12:00 PM ET | 5:00 PM BST Are you finding that live workshops convert better for you than recorded content - or has that shifted for your audience recently? Des - The Content Revenue Lab

With over 30 years of experience as a photographer and former international model, I guide you live during your session and capture the image on my end. You don’t have to live in Los Angeles to look like you do. Join Photography by Cristal to elevate your image.