Thought I'd share something important here regardless of what stage you're at. Depending on your niche, it can be just as important to spend time engaging on LinkedIn as it is creating your own posts. I'm in the real estate space, so there are plenty of investors, agents, brokers, and business owners posting every day. Only yesterday, instead of posting and logging off, I spent some time leaving well thought out comments on posts from people who fit my ICP. Not the usual "Great post" stuff, but actual questions and observations that added to the conversation. One of those comments turned into a discussion with the post author. That conversation didn't just help me build a relationship with them - it also put me in front of everyone else reading the post. A bit later, I noticed profile views from other founders and business owners in the same niche who had likely come across my comment. That's something a lot of people overlook. Your comments are visible to everyone engaging with that post, not just the original author. A single thoughtful comment can: - Start a conversation with someone in your niche. - Get your profile in front of other potential clients - Lead to profile views, follows, and new opportunities. And if you've had a genuine back-and forth with someone or even just received a profile view from them, that's also a much warmer time to send a connection request. Instead of a cold invite, you can simply say something in connection notes like: "Hey [Name], really enjoyed our discussion on your post earlier. Thought it'd be great to connect." It's a simple strategy, but if you're trying to build relationships on LinkedIn, don't just focus on posting. Spend time joining conversations too. Sometimes one thoughtful comment can do more than a post that gets 20 likes.