Do you have specific intentions every time you write a song? Or do you just write a song for the sake of making music? Me personally, I have songs that had specific intent and ideas behind them but I really love just making music. The majority of my music is conceived in the moment; I just hear an instrumental and start going. There’s plenty of songs that will probably never be mixed or even recorded because of just having fun and not really taking it too serious. But that’s something I love about the way I conduct my music, sometimes it’s just about memory and emotion that comes with the song.

Hi all! Do you need album art, youtube motion visualizers, or other visual assets for your next release? I am looking for one or a few artists to do free work for. The only catch is I have to like your music :). I have attached some of my work. Feel free to reach out here or via Instagram @desrenmusic

I wanted to break down with a "major label" release looks like. Let me start with a disclaimer, as I'm not actually signed with a label, but I wanted to treat the release and the budget as if I was. . I'll start with the context, my best performing song that I've been working over the last 2 years was something I wanted to find a "reason" to push again, so I decided to repackage a bunch of tracks I've released and a few more filler tracks to make it a complete album. I know y'all might have very specific questions so feel free to ask away in the comments! RESULTS (after 10 days of release) : - Billboard in Time Square https://www.instagram.com/p/CnXqGMZDo8D/ - Charted #28 iTunes R&B album sales - 13 Spotify Editorials for lead song "Lucky" - Went from 60k to ~400k monthly listeners in 3 weeks - Approx. 3 millions streams in the last month There's going to be 4 main parts I'd cover: Asset Creation Pre-release strategy Release strategy Post-release (2 weeks after release) Asset Creation (Budget approx. $5k) - 12 songs, 1 "lead song", 3 other singles, 5-6 album songs ~$4k of recording equipment/studio time/misc. (but spread through 2-3 years) - Album artwork (Front, Back), Spotify Banner, Studio Rental ~1k Admittedly, this portion of the album can be significantly higher or lower, the $4k budget realistically is me doing 85% things "in house" (mixing, production etc.) and the rest is paying features/booking time when my own setup wouldn't cut it. Pre-release strategy (Approx. <$200) I'm not a big believer in big pre-release strategies as I don't think you need them to have a successful campaign. Admittedly, I find it challenging to time things/build momentum by announcing a project so far ahead in advance from the release date. Instagram Conversion Ads from pixeled Instagram users (mostly as a test to see how it would do) $200 I announced a pre-save campaign on Jan 2. 2023, and had the album was to be released in Jan 13th. It led to a toneden link I created that was basically a hyperfollow from distrokid to "save" the album.

For Reels and Tiktok, what do you find preforms better - direct on shots of the artist preforming into the camera OR over-the-shoulder or far off shots that let the audience observe the artist more in the studio/environment? I have noticed a shift in the past year from the former more towards the latter, but its possible that it is just what I have been coming across. I plan to split test this in the coming months to get a definitive answer but I would love to hear your experiences :)