Honestly, I didn’t plan to introduce this so early. But the group is growing faster than I expected: We’re already past 50 people, and I can clearly see the gap between those who are just exploring and those who want to move faster. Some of you are testing things already. Some are still figuring out where to even start. And some are stuck in that loop where everything looks right, but nothing really moves. So I decided to structure this properly. I’ve opened a Premium layer inside the community. And I’ll say it openly, there’s not much there yet. Right now, it’s just the beginning. You’ve already seen part of it with the Luxury Margin Product, but that’s only one piece. Over the next weeks, I’m building this into a full system: how to choose products how to position them how to build a store that actually converts how to drive traffic with AI and how to avoid burning money on things that don’t work. And also something that’s harder to explain, but matters a lot: Why some people move fast while others stay stuck for months, even when they have access to the same tools. This part is not about strategy. It’s about how you think, decide, and execute. I’ve spent years working on this, including subconscious patterns, mindset transformation and decision-making, and it’s probably the biggest unfair advantage I have. So Premium right now is early access plus everything I’ll be adding next. Which also means the price is at an early stage level. It will go up as the system grows. https://www.skool.com/luxury-dropshipping-4419/plans Nothing changes for the free part of the community. You can stay here, follow everything, and build at your own pace. But if you want to build this properly, without going in circles for months, Premium is where everything will start connecting. In meantime, tell me: what feels like the biggest block for you right now - understanding what to do and what to begin with, or actually executing once you know?

I get this question a lot: “What product should I sell?” And I almost never answer it. Not because I don’t know. Because the question itself sends you in the wrong direction from day one. And how you choose the right direction? By changing the way you think about a product: Margins first. Positioning first. Validation before excitement. So instead, I put together the exact way I approach this now. Step by step. What I call: Luxury Margin Product Finder. It’s inside the Classroom (available for Premium subscribers), but if you want to start the right way from day one, without Premium subscription — this is probably the best place to begin: Get access to the M.A.R.G.I.N. method & find your first luxury margin product that sells from Day 1: https://buy.stripe.com/8x23cwaTccjo3mM35RbfO00 Or skip the learning curve, and access the 300+ luxury products in various niches, already filtered with M.A.R.G.I.N. method (this is your fast track, and if I started my biz from scratch again - I’d take this one): https://buy.stripe.com/7sYfZi4uO6Z4bTibCnbfO01 Since you’re already here, you can use code SKOOL10 for a special group member discount. No pressure. You can also figure it out the long way like I did. Curious — what’s been harder for you so far: finding a product, or deciding if it’s actually worth testing?

Feels like the perfect moment to say this: New beginnings don’t always look dramatic. Sometimes they look like… joining the right room at the right time. This space grew to ~40 people in just a few days. Which tells me one thing: something here resonates. If you’re here, you’re not here by accident. You’re already thinking differently. If you’re just getting started, I’d suggest beginning with the pinned post: 👉 https://www.skool.com/luxury-dropshipping-4419/first-decision-that-matters-most That’s where everything actually starts. Enjoy the weekend! And maybe take a few minutes to think… What are you ready to do differently this time?

Over the past couple of months I’ve been leaning heavily into AI for SEO and blog content. Not just writing. Both strategy and execution. Before that, SEO always felt like… a separate project, and I normally outsourced it with “you know it takes time, so don’t expect mush” comments from Fiverr guys. Now it’s part of my daily flow. Around 20 minutes a day. That’s it. And the result surprised me. Traffic has roughly doubled in the last 2 months. Organic traffic! AI doesn’t get tired, doesn’t overthink, doesn’t postpone. It just executes. Yes, I spend time discusing strategy first, back & forth talks with ChatGPT. Also something interesting: AI is now writing content that is picked up by AI itself. SEO + AEO at the same time (exactly as I requested), and my shop gets regular 1-2 visits/day from AI reference. Didn’t expect this to work as well as it does. Still testing and refining, but this is probably one of the biggest leverage points I’ve added recently. Curious — are you using AI in your business already? More for strategy, execution… or both?

Before this grows, I want to set a few things clearly. This is not a place where I’ll tell you what product to sell. I know it’s the most common question, but it’s also what keeps people stuck. The product itself is rarely the problem. The way you think about it is. The same product can work in one store and fail in another. That’s why I focus on decisions, not shortcuts. You won’t see “top 5 winning products” or trend chasing here. What we’re building is more controlled, and yes, sometimes slower at the start. If you’re looking for quick answers, this will probably frustrate you. If you want to understand how things actually work, you’ll get value here. We build the foundation + accelerate it with AI. A few simple rules: – no spam – no self-promotion, fake money screenshots etc - we’re here to learn, not brag or scam – no “what product should I sell” posts – keep it relevant and thoughtful – respect other members I’ll keep sharing what I test, what works, and what doesn’t — in real time. In meantime, tell me: was there something you tried that looked right at first, but didn’t work the way you expected?