🎉 Happy New Year and Welcome to DPC Launch – Cohort
New Year. New Practice. New Rules of Engagement. We’re officially 12 days out, which means the energy is building—and that’s exactly what we want. The course will be open the Friday before so you can spend your weekend looking over the first week. The course has moving pieces, so all modules grow and ae updated weekly , feel free to browse ahead but keep in mind the platform grows and builds as we get into each week. I will post open group discussion here. Feel free to do the same. If you have a question, likely someone else does as well! There are still colleagues and joining us over the next 2 weeks. 🧠 One Platform. Starting now, Skool is our single home base for all things: - DPC Launch questions - Business structure + strategy - Branding, pricing, systems, and scaling - Wins, blockers, and “wait…is this normal?” moments - You can Chat/ DM anything on here and when the course starts I will have my calendar pinned at the top of the course and you can easily reach me there. - Messages in my chat in Skool also get copied to my email and I receive a notification so I should be able to get to private questions in a timely manner as I check SKool messages a few times a day. 📌 If it’s related to DPC Launch, post it here. This keeps conversations searchable, answers shared, and momentum collective—not fragmented across DMs, texts, emails, and social platforms. This boundary isn’t about restriction.It’s about respecting focus, time, and velocity—yours and mine. NOW THE FUN STUFF!! 🔮 New Year Builder Mindset: Think Like a Brand, Not a Side Hustle As you head into the New Year, here’s your first mental upgrade: Stop thinking, “I’m starting a clinic.” Start thinking, “I’m building a brand with infrastructure.” Over the next 12 weeks, we’ll go deep on: - Naming that IS SCALABLE! - Messaging that attracts the right patients- BETTER PATIENTS=BETTER WORKFLOW - Visual identity that signals confidence and legitimacy - Systems that make your practice feel real on Day 1: I have built a comparative EMR Chart -