Thereโs nothing wrong with a โpitchโ. Where would we be if nobody โpopped the questionโ on one knee? Itโs a matter of timing and sequencing. Pop too soon, โHello. Would you like to make a baby with me?โ, and youโre a buffoon. Wait too longโฆ And the girl/guy gets away. Nowโฆ In salesโฆ This is LESS about timing and more about sequencing. You can go from cold to sold in 3 months or 3 minutesโฆ IF you nail the sequence that creates demand. When you become practiced in the sequenceโฆ Your create demand ON DEMAND mojo rises. You create opportunities on demand. Then YOU choose from a cornucopia of choices. You become the CHOOSER! You make the rules. You set your own prices without regard to the competition who are forced to lower prices because they donโt have enough opportunity to choose from. In the book I talk about the most critical thing that needs to happen before the pitch. โNever pitch your prahdukt before theyโre presold on the plan.โ This keeps you out of the buffoon zone of pitching too soon. Iโm wondering if youโd like to go deeper? On creating demand on demand? On enjoying the freedom of a chooser with an over abundance of opportunity? Rooting for Ya, Travis