If you’ve been trying to build a brand from scratch and hitting a wall because nobody knows you yet, you’re in the right place. PiggyBANKERS are building credibility fast by licensing proven products and putting their name behind something that already works… without creating their own courses, without building products from scratch, and without waiting years to be seen as an authority. Here’s what to do right now: comment below with your biggest branding challenge. I read every single one. Let's get piggy wit it, PB Chad

I was chatting with a fellow deal maker yesterday… She’s still getting her bearings and wanted to get some guidance. Her goal is to land a deal with a big name person in the health space. As we chatted, she told me she thought this person’s offer would do very well with Chiropractors. That was her profession for 30 years. Then she said “I’ve got access to a bunch of Chiropractors”… Ding! Ding! Ding! I told her that’s her ticket to get this person’s attention. I said first she needs to secure access and control over the group of Chiros… Then reach out to this person. It’s a lot easier to get a big name person willing to talk to you… When you can take their baby (product, framework, methodology, etc)… Put it in front of hundreds or thousands of eyeballs they never would have reached… Without them having to lift a finger or stroke a check upfront. You collect a 30-50 percent cut for every sale that comes in… You didn’t have to create the offer… You didn’t have to build the audience… All you did was connect and collect PiggyBANKING income! - PB Chad

What's happening my fellow PiggyBANKERS? I know I've been silent the last week or so. It's Spring Break here at the Boswell house so I've tried to minimize how much I do. Also got a couple of potential deals in the pipeline so that's taken some of my attention. Here's the part that affects you. I'm converting my Substack No Paycheck Needed Newsletter to The PiggyBANKING Newsletter. I've got a few things planned. Tools, frameworks and some in-depth case studies all about Licensing IP... Along with other cool actionable stuff. Here's where I need your help. We cracked 100 members inside this group, but I'm hovering around 66 subscribers on my Substack. If you're not already subscribed, I'd love to have you join me over there. On Thursday, I'm going to be doing a Spotlight interview with a lady that has built a large Substack following. I expect to boost my subscriber count after she distributes the interview to her audience. But it won't be the same without having you as a subscriber! Let's get piggy wit it, PB Chad

I'm feeling pretty good right now. I just admitted a few more PiggyBANKERS and we've now got more than 100! Thank you all for making this community what it is! More to come very soon! Let's get piggy wit it, PB Chad

UPDATE: Leandro and me are working to figure out a time to do the interview. So it will be happening once we can nail down a date and time! I'll post a new update once that's locked in! ORIGINAL POST: Last night I watched Sidekicks with Chuck Norris. Not his best film, but with his recent passing last Thursday, I'm watching some of his older movies. Anyhow, the basic plot is about this kid named Barry who spent his whole life daydreaming about fighting alongside his hero Chuck Norris. Eventually though various circumstances, he gets the chance to make it happen. And it got me thinking about something I've been watching play out in real time. There's a fellow PiggyBANKER @Leandro Langeani. He showed up in Travis Sago's world like most people do... Consuming content. Learning strategies. Dreaming about doing a deal with his mentor and hero. But most people stop there. They keep dreaming but never making it a reality. Leandro did something different. Something diabolically simple that cut through months of "figuring it out". He just changed the channel on one of Travis's IPs. Here's what happened... Travis is the author of Make Em' Beg To Buy From You. One of the best marketing books I've ever read. Proven top-seller in the English-speaking market. But completely untapped in Brazil. So Leandro teamed up with Travis and another guy named Kevin. They translated the book into Portuguese. Started selling it to the Brazilian market. August 2025, they published it. By now? 1,001 copies sold at $29.99 BRL. That's over $5,000 USD. From one book. One market. One simple channel change. Here's one of the easiest strategies any PiggyBANKER can do TODAY. Look at what's already working in one channel... And move it to another. Language is just one channel. It's one of the fastest ways PiggyBANKERS who don't speak English natively can get started. But, it could be another marketplace or social media network no one has tapped into.