@MJ Berst 's note yesterday reminded me of a running joke in our family about getting older. When my oldest son was a kid and first met my husband he asked him, what are you, like 30? (he was 34 at the time) since that time that son got to have that experience also, where a kid was questioning him about his age as though 30 was way over the hill. And I remember when my circle of friends was turning 30 I had bought an over the hill tee shirt and we would pass it from one to the next as they had their birthday. I am perhaps feeling sentimental because today is my middle son's birthday - I find it hard to wrap my mind around him being 29. I am feeling the whole age thing to be rather surreal at this point in my life - like looking at a Dali painting 🔥🌺🌻🍀🧩🍀🌻🌺🔥 Welcome to the party @Mona Weathers who asked these questions in a note over on Substack... Dear Seasoned Substackers, I’m new here and want to learn how to use this platform the best way possible. I would like to know some of the best tips and unspoken “etiquette rules” for the platform. All platforms have them, and I’m not saying I will follow them, but I’d like to know if they exist. Some questions I have: Is posting notes multiple times a day a thing people do here? YES! 3x's a day is the sweet spot but at least once a day will keep you moving. You can access the #🗓️Make Notes Easier - Scheduling Notes Visibility Blueprint - which will help you a lot with a strategy for posting notes over there - the single best thing you can do as far as notes goes? Drop your links both here and in Client Acquisition for Coaches for boost - every day and then interact with others. Do followers really mean anything? YES! they mean that they are people who are interested in what you have to say but not quite committed to having your content in their email box. Usually, you will have twice as many followers as subscribers. I like to explain it like this - your notes are the doorway, chats are the hallway and articles/lives are the living room - followers are people who stop by but don't really want to spend a lot of time in your Livingroom yet.

Is it way TOO quiet these days? Where are the LIVES?

Love that it is still dark at 6am here. Something about drinking coffee with a candle for light that really makes my day feel special. I don't know if it's just me so I'm going to throw this out here - are you all feeling an energy shift right now? Not really looking to label it as I'm not sure how to label it - things feel different to me - not good or bad just not settled. Anyone else feeling this or have some insight around this? 🪻🍀🌺🔥🌺🍀🪻 Today is the weekly Q&A/Social Hour - we start at 1pm mtn - here: https://us06web.zoom.us/j/82141442688?pwd=xJ9W2bYfTXnBptWKuoOgEH4P2enq6p.1 come for 5 minutes or come for the hour. Tomorrow we will be enjoying the wisdom of @Rasheed Hooda who will be sharing a workshop with us on Monetizing Your Weird - Rasheed has a great backstory and I personally am really looking forward to this. Join us at 2pm mtn here: https://us06web.zoom.us/j/82173053137?pwd=LvWmj0jftv7dmZv7xB0lKcaarU1YHs.1&jst=2 Tuesday September 22nd at noon mtn we will be hosting the Substack Setup Intensive LIVE. Whether you've been on Substack a minute or are just starting out this is a great opportunity to dial in your publication so that the visibility you create by boosting your content over there leads to free and paid subscribers. Learn More here or upgrade here #🎯START HERE (you don't have to wait until Tuesday - you can jump right in today and watch the replays and go through the set up guides so that when we are live you have the ground work done and can really take advantage of asking me questions. 🪻🍀🌺🔥🌺🍀🪻 Post your links to notes, chats, lives and articles for boosting here - we will like, restack and comment where appropriate

I'm here in the wee hours of the morning at my son's house - babysitting the youngest. There was almost a disaster... a real catastrophe - I couldn't for the life of me find the coffee! Let me tell you, shear panic was setting in. After searching high and low for the better part of 20 minutes I finally found it. Phew - I was considering the idea of running home to get some and taking Charly home at the same time. Charly is my dog, we brought him over to play with Rocket, my son's dog. Bad idea they stayed up for the better part of the night wrestling with each other. It was worse than a little girl sleep over party. 🗝️🌻🌺☘️🌺🌻☘️🗝️ This week in the news... Today's VIP Q&A is moved to Tuesday (Tomorrow) at 3pm mtn - my son & his partner won't be home until late this evening and there is WAY to much pandemonium happening around here for me to actually host a call with any focus. Next week we will be back to the Monday routine. Wednesday will be the regular Q&A at 1pm mtn Thursday is the Monetize Your Mission Mastermind at 2pm mtn @Rasheed Hooda will be coming and sharing his workshop on Monetizing Your Weird. 🗝️🌻🌺☘️🌺🌻☘️🗝️ Post your links to notes, chats, lives and articles and we will like, restack and comment where appropriate.

I'm writing, I'm sharing my wisdom, I'm an expert at what I do - why isn't that enough? Feels like at one point or another everyone asks that question, maybe not out loud, but at least to themselves. The problem is we have reached a point where information abounds. Heck, I wired a fan and light into a space in the ceiling where no light existed before. I'm not an electrician by any stretch of the imagination and my house is full of knob and tube wiring. I built a camper out of cedar fence posts - I'm not a carpenter either. Neither of those two things were insignificant accomplishments - the point is that there is so much information around that just telling people how to do things isn't enough. People can do a lot with youtube and ai and a bit of background about what seems reasonable. When we create content and offers these days we need to keep these points in mind. We need to think about what are we adding to the conversation that is unique. And how can we add a human element to our offers that is both personalized and quickly consumable or actionable in a way that ai isn't? And then we need to play the game of Substack the way Substack wants to be played. Notes - introduces you to the world. Think of them as little conversation starters. Bits of wisdom that a stranger who is your people might find relatable, or intriguing or something they can respond to. Chats - start conversations at a deeper level - one concept developed further Lives - you talking to your people. These also become long form content on your publication. Articles - these are deeper thoughts, from a unique angle. Google indexes these. There are 4 ways emails work these days on Substack (they are working on a 5th) You create emails through your articles/newsletters You create the welcome email You can broadcast email (and now you may segment your list) and you can email your chats Everything runs off of commenting, liking, following and subscribing to other content on Substack for discover ON the platform. So, unless you have a HUGE audience already or are doing paid advertising to drive awareness, simply writing on Substack isn't enough to drive discovery.