I was just on a 2 day intensive (something I had signed up and paid for 2 months ago). As a result I realized my message to market (niche) was STILL too broad and would NEVER yield the results that I want. This is where a REALLY strong and honest mentor can be invaluable in re-directing you out of a niche that is over saturated with offers and vague solutions . Many of us can create various results but finding the ONE that will STAND OUT in a crowded market is KEY to people listening to you. This is the #1 BIGGEST challenge with the MINDSET niche, because MINDSET means something different to everyone. This niche has been greatly diluted. It's the equivalent of saying "I Love you" ALL the time to the point of it losing its meaning. My recommendation to anyone starting now or newly in the field of coaching, GET YOUR NICHE AND MESSAGE AS TIGHT AS POSSIBLE, that is the difference between a mediocre business and one that you can REALLY scale. I'm back to the drawing board.

New coaches, I'm sharing this with you because I've heard these doubts too often, and I've faced them myself. I hope these will encourage you to move forward more confidently in your coaching career. These insights are not just for the established; they're vital for you starting out: 1) Avoid Coaching for Free: • Always charge SOMETHING. This establishes a value exchange. • You'll feel more appreciated and motivated knowing you're earning. Your clients, too, will value and commit to the process more because they've invested financially. • Start with a few ‘trial’ clients where their repayment for your coaching is a testimonial used to establish credibility. Don’t stay here too long. • Coaching far too long and not being comfortable charging for services stems from feeling unworthy to charge – in this example, not charging devalues what you offer. • Seasoned coaches understand this balance of value, and it's a lesson to embrace early in your career. 2) Steer Clear of Hourly Charging: • Hourly rates aren't effective. • We cannot create value in one-off sessions (unless you have a specialized skill such as NLP or hypnosis where one or two sessions suffice) as transformation doesn’t happen overnight. • Instead create a 2-month, 3-month, or 4-package or offering or group program. • Begin with lower rates, increasing them gradually with every 4-5 clients as your confidence grows, a strategy seasoned coaches often use. • Coach 3 or 4 sessions per month for 30-60 minutes. 3) A Website Isn't a Must (initially): • Don't get stalled by the absence of a website. • Many successful coaches started with just a basic page, and some of my clients have never even visited my website. • Focus on coaching quality over online presence, just as many experienced coaches have realized. • While a website can be a good lead generator, you can build it out as you enroll and coach clients. 4) Have a Solid Contract: • Ensure you have a strong contract with clear legal boundaries. • It’s essential for both your protection and that of your clients.

I would love your thoughts and takes on what the meaning of each of these words is for you? Which one holds the most resonance for you and why?

and why are you reading it?

Good morning! I hope everyone had a lovely holiday ~ For those of you who recently purchased the COA system with no live support, any suggestions on how best to go about utilizing all of the information? There are a ton of videos and it's a bit overwhelming. Just trying to get an idea of where to start :) Many Thanks!!