A 2025 EDP, supposedly inspired by NYC nightlife and energy. Overall it’s fresh, sweet, and smooth. It’s versatile and pleasing, easy to wear for office, dates, or casual. It leans modern designer with good mass appeal. The scent profile includes top notes of blackcurrant, mandarin, and bergamot which gives it a fruity opening. In the heart is lavender, sandalwood, and geranium. The base brings bourbon vanilla, fir, and oakmoss that gives it a creamy, warm, slightly sweet drydown. It is similar to MYSLF L’Absolu or Montblanc Legend Elixir. Performance is good. Longevity is solid at 8+ hours and has moderate projection, but high on initial spray. Presentation is great, the bottle is a sleek chrome flask style. It’s also wife approved. A safe buy or safe sample if you’re looking for a versatile, modern daily wearer. Worth trying in store for sure

This is one of the oldest debates in the fragrance world - and opinions run HOT. NICHE FRAGRANCES: Crafted by independent houses obsessed with artistry over mass appeal. Think Amouage, Creed, Serge Lutens. Bold, complex, unapologetically unique. You wear niche and you know no one else in the room is wearing the same thing. But you're paying for the privilege. DESIGNER FRAGRANCES — The Chanels, the Diors, the Tom Fords. Masterfully blended, backed by decades of heritage, and worn by people who know what they're doing. Dior Sauvage and Bleu de Chanel are bestsellers for a reason — they're refined, proven, and never embarrassing. The debate: Is niche fragrance the pinnacle of personal expression — or is it overpriced elitism dressed up as art? And are designer houses underrated gems hiding in plain sight? Tell us: Team Niche or Team Designer? Vote below 👇 — and tell me which house or specific fragrance makes your case? Roast the other camp respectfully — this is a gentleman's debate after all. 😄

As I was perusing my local Sam's Club today, I noticed a fragrance display table, with a worker offering samples. As I passed by the table, I noticed a familiar bottle - my favorite fragrance. Gentlemen, inside this unassuming bag is a 4.2 oz bottle of Layton by Parfums de Marly- which I obtained for just under $220, before taxes. I bought it because I knew I could easily return it, if I decided it wasn't a good deal. However, after seating for prices after getting home, this is close to $50 I've the best online price I've found! So, maybe don't ignore the fragrance counter at your local discount club?

Gents - after the fantastic live call yesterday with Eric, founder of Beardbrand, he hooked the brotherhood up with an exclusive deal. How to get the exclusive deal: 1. Head to Beardbrand’s fragrance section: https://www.beardbrand.com/collections/mens-cologne 2. Add 2 fragrances to your cart. 3. Enter code RMRS-FRAG at checkout to get 30% OFF. ⚠️ Note: the discount only applies when you purchase TWO fragrances. It will NOT work on a single bottle. And it will expire at the end of the month. So jump on it now! If you were on the call, you know why this is worth considering :) If you grab a pair, let us know what you chose in the comments below!

Vote and drop your go-to “best value” pick in the comments👇