Ads are great. I've been using them for almost a year. Biggest issue? Especially with Facebook ads? Bot traffic. Here's how I'm dealing with bot traffic to this Skool group (see screenshot). See the high-tech screening question I'm using? Broccoli is my favorite fruit, too. How many of you are running ads, or plan on running them soon? Ads to what? Services, products? Let's hear it.

I've just written perhaps my thousandth email about durian, and it got me thinking... What kind of weird or frowned-upon food do you like to eat? For example: I remember someone who used to drink dill pickle brine from the jar. What about you? Email reproduced below for historical accuracy... ### Subject: How to get kicked out of a taxi Nhu and I have just stepped out of our taxi into a muggy Singaporean afternoon. Trembling with anticipation. The menu plastered to the wall in front of me cheekily declares: “Hold your breath.” I refuse. What should we order? Stinky Bomb? Stinky Roll? Stinky Scoop? 😵 This is heaven. This is… 99 Old Trees—Singapore’s go-to stall for the freshest, most deluxe-est durians in town. “What do you want to eat?” my wife whispers into my ear. “Something that will get us kicked out of our next taxi,” I whisper back. I’ve written about durian so much in this newsletter that you might easily mistake these emails for blog posts from a globetrotting fruit connoisseur. I assure you—this is a very serious business publication. But if you’re new here… Durian is the king of fruit. The size of a football and covered in spikes, durians resemble medieval torture devices on the outside. Let’s just say Isaac Newton was lucky an apple fell on his head. On the inside? They resemble pungent, creamy custard with the faintest BREATH of onions that, once cracked open, releases their enticing and repulsive aroma like a mushroom cloud in a 3-mile radius. For perspective… Every subway car in the city warns: No Eating ($500 Fine) No Explosives ($5,000 Fine) No Durians (Life In Prison) (No fine for the durians, but you’d better not or you’re very naughty.) After stuffing ourselves with an absurd amount of fruit, Nhu and I pile into a black minivan headed back to our hotel. The driver points nervously at the plastic bag in my lap. “That’s…that’s not DURIAN, is it?” “No! It’s just bottled water from 7-11,” I grin. He squints at me in the rear-view mirror a moment before shifting into drive…and pulling a facemask out of his breast pocket.

Have you been here for a whole 2 or 3 days already and wondered... When the heck is this guy going to give me something for free? Who does he think he is? Me too. So, here's our first contest: I've set a completely arbitrary time in the not-so-distant future. 👉 Once that time arrives...whoever's left the LAST, most recent comment in this thread wins a prize of their choice. Here are your options so far... ☝️ The One-Finger Facebook Ad: My favorite ad template for generating cash NOW, as in today, on your ad campaigns (tested on digital products but PROBABLY works with lead gen too) 📣 1-2-Many: How to get ‘gatekeepers’ to ENDORSE you to flocks of a dozen, 50, even a HUNDRED potential leads in one go…instead of pitching folks one at a time 🎩 My Mini Monopoly: The secret to me closing a 5-figure retainer on Upwork (that works anywhere, not just Upwork) and has NOTHING to do with the job, 'persuasion skillz,' confidence, or anything else you might think are important…that will seem completely UNDERWHELMING after you learn it...yet works like a charm, all the same. ⛔ The Anti-Nick Outreach System: How the PPC guy I hired wins loads of clients (I don’t do this, and I probably never will, and frankly I can’t STAND that this works so well for him...and NO HE DOESN'T EVEN RUN PPC ADS...but I’m willing to share it with you anyway. Don’t pick this option if you’re new at freelancing.) 👑 The Gold Magnet: Everyone says you gotta have a ‘lead magnet’ to give ‘free value’ or something. I have one too…but I have a BETTER way to build an audience. ⬇️⬇️⬇️ What an embarrassment of riches! But we're not done yet! 👉 If we get enough 'action' 😏 on this post, I may probably definitely introduce a few BONUS prizes... Alright? And just to make this even more complicated... 👉 If you INVITE someone to this group using the INVITE button (screenshot attached), and EITHER of you comment last on this post... BOTH OF YOU WIN. Invite 2 people? TRIPLE YOUR ODDS. That's infinite value, people. Grab your freelancin' friends and pile on in!

Welcome to the inaugural post of Funny Money. What lies before us is a barren plot of land, but with diligent cultivation and a complete disregard for social norms, we shall shape this wasteland into a land of plenty. Let's keep this first one simple... What's currently the LEAST FUN aspect of your biz? None of these hit the mark? Drop a comment below and tell me what's got you down.

Made a post the other day about 9 'levers' we can all pull to make more cash and save time in our businesses. Mentioned I came up with them in a minute or so... Well, here's what I came up with after a bit MORE than a minute or so: 157 ways to find LEVERAGE in your freelancing business, escape that wild cashflow rollercoaster, fire some of your clients, and start earning those crisp, "client-less" dollars many of us dream about. Yank These Money Levers!