Hey Everyone, Hope you’re all having a great weekend thus far! I’ve been a fan of neuroscience / biopsychology ever since taking a course on it in university, and am especially interested in how we can apply it to ourselves for our own benefit. Incidentally, a year or two ago I listened to an interesting podcast (see resources below) featuring Dr. Andrew Huberman and David Goggins (perhaps known more than anyone for being relentless in his training and doing things he really doesn’t want to do). They were discussing the role of the anterior mid cingulate cortex (let’s just be easy on ourselves and refer to it as the AMCC) in doing things you don’t want to do / tenacity / persistence / etc. Science seems to suggest that the size of this brain region correlates with one’s ability to do things they do not want to do / tenacity. Furthermore, forcing yourself to do things that you do not want to do, especially those that take you out of your comfort zone, increases the size of the AMCC, which leads to stronger will power over time! Furthermore, according to Dr. Huberman: “Leaning into challenges, whether physical or intellectual, promotes brain health and helps maintain cognitive function as you age. This kind of practice is associated with ‘super agers’, people who maintain their cognitive abilities well into later life by consistently engaging in challenging activities. Through consistent effort and facing challenges head-on, we can strengthen our minds without relying on shortcuts or hacks.” Who else wants to be a ‘super ager’? I am going to add that one to my list of long-term goals!😁 Of course, the path towards increased AMCC size and health is not easy. It takes a lot of consistent effort to grow this region, and the journey is unpleasant because, after all, we have to do things we don’t want to do on a consistent basis. The more we detest them, the better! Yet, I think it is worth trying. Here are two quotes from a research article (see below) on the AMCC and tenacity:

I saw this a few minutes ago and had to share with y'all. ↙️ Go on ChatGPT and ask: "Create a caricature of me and my job based on everything you know about me.” It might ask you to upload a few photos (mine did), and honestly… it nailed it 😂 You can also guide it if you don’t use ChatGPT much, just tell it about your job, career, or what you’re building. This kind of image is actually super useful: social media, skool profile or about page, website, print it and keep it at home, or just for fun 😅 I’m sharing mine here because this is a great example of how AI can be used in a creative, positive way, not just for work. 👇 Drop yours below if you try it Let’s hype each other up and have some fun with it. ⏰ Reminder: We’ve got our usual 10:30 AM call today (open for everyone). No agenda, just chatting, connecting, and getting to know each other like always. Open space for any questions, ideas, or topics you want to bring up. I do have to take my cat to the vet at 11:30 AM (yearly check-up 🐾), but I’ll be fully present with you all for that hour 😎 See you soon 🙌

Hey Everyone, Happy Friday! Or, depending on how you feel and what you're doing, perhaps more suitable is 'TGIF!'🙃 Anyways, here is some Friday fun for ya! If you had a super power, what would it be? Use a GIF to describe it! Let's try to guess each other's powers! Cheers! 😁

After going through Bruno’s Time Mastery course, I realized that I didn’t know my 4 quadrants as well as I thought. (check it out here if you haven’t gone through it yet. It’s worth it!) So in January I decided to take it a little more seriously. I used google calendar to track every single thing I did. Color coding each of the 5 categories made it super helpful to visualize. They were: - Health (exercise/sleeping) - Relationships (family/friends) - Growth/Business time - Chores - 9-5 Before I reveal the % breakout for each, the reason why I wanted to do this was because I had AN IDEA of the time I was spending in all the areas, but I wanted to ACTUALLY know. Knowledge is power It also helped me stay accountable by blocking ‘growth work’ and family time in advance so I could plan around those and stick to a schedule the best I could. I try to keep my days as similar as possible with the only changes coming on the weekends when my family time replaces the 9-5 time. Same wake up every day, same bedtime everyday (unless I get sleepy lol). Since I’m a numbers nerd, here is the breakdown of each of the categories by percentage for January: - Health 36% - Relationships 25% - Growth/Business 14% - Chores 5% - 9-5 20% How do you think yours would shake out? It makes sense to me that Health and Relationships is over half, I feel like I’m good there. The Growth/Business is frustrating looking at it from this perspective, but it still comes out to about 25 hours/week. I don’t think I can physically do more right now without disrupting the Health or Relationships. I don’t want to say the growth/business is the most important, but that’s the push I’ve been making recently. So I’m in a stage of finding better uses for this time, rather than more of it I’d love to ‘offload’ the chores and 9-5 lol. The chores would probably free up more family time and the 9-5 would definitely free up more Growth/Business time.

Huge thank you to everyone who showed up, asked thoughtful questions, and truly engaged. This honestly went way beyond my expectations, and that’s 100% because of the people in this room. The energy, the honesty, the depth of the conversation… it was special. A massive thanks to Eric for generously sharing his experience, wisdom, and perspective. From building businesses to navigating relationships, family, and the long game of life, this was real, grounded, and incredibly valuable. For those who couldn’t make it live, I strongly recommend watching the recording. There’s so much value in there, and I guarantee different things will click for you depending on where you’re at in your journey right now. 😎 Feel free to send him a thank-you message and connect with him. 📱 904.314.2911 📸 Eric's Instagram Thank you all for showing up the way you did. Seriously. This is why this community exists. 🙏🏽 Feel free to share your feedback if you’d like.