Last week we discussed our Mission as entrepreneurs. I wanted to follow up on some of the learnings I've come away with. VISION = Where you’re going + the world you want to help create (future). - It describes your destination, not your day-to-day work. - It’s aspirational. - It answers: “What change do we want to make in the world long-term?” - Think: future impact, world-building, big picture. Example: "I want to put curiosity back at the forefront of humanity where it belongs. By creating businesses where curiosity is seen as a core human skill (not a luxury) and people feel empowered to design lives that actually light them up." MISSION = What you do + how you do it (today). - It describes your role, approach, and impact in the present. - It’s action-oriented. - It answers: “What are we here to do right now, and how do we help people?” - Think: function, service, method, purpose in motion. Example:“Through coaching & creative content, I help people reconnect with their curiosity so they can live with more clarity, creativity, and joy.” The simple difference: - Mission = the work you do. - Vision = the world you’re building by doing it. This post was also inspired by a recent webinar I was in, where the entrepreneur shared his Purpose (attached). Curious to hear what you all think and would love to know about your mission and vision for your business!