When I first visited Andrew Brooks' Spirited Food community, one thing immediately stood out... His cover image. It was terrible (Sorry, Andrew)🙃 Andrew is a chef, nutritionist, and genuinely passionate about helping people improve their health through food. But his original community image didn't communicate that nearly as well as it could. So we started talking. Not just one prompt. A conversation with Chat GPT. We refined the message, changed the layout, emphasized Andrew instead of the text, showcased beautiful food photography, and kept iterating until it felt like Andrew. The before-and-after difference is remarkable. The new image instantly tells visitors: 🥗 Love food. ⚖️ Lose weight. 💚 Feel better. That's the power of AI. Not because it magically creates the perfect image on the first try... But because it helps you collaborate, experiment, and refine your ideas until they're right. If you're looking for a chef-led, food-first approach to healthy weight loss, gut health, and reducing inflammation—without restrictive dieting—I highly recommend checking out Andrew's community. 👉 Spirited Food https://www.skool.com/spiritedfood/about?ref=d7f78e32b9ac49e48560960ec2a57521 Would it be helpful if I shared the entire ChatGPT conversation that created this image? It wasn't one magic prompt—it was a collaborative back-and-forth until we got it right. Comment "CHAT" below if you'd like me to post it. @Andrew Brooks

I hope you are all taking a break this weekend and enjoying some family time.

Every day we're chasing more followers. More website visitors. More email subscribers. But what if the most valuable piece of digital real estate isn't on the internet at all? It's being saved in someone else's contacts. Think about what happens after someone saves your vCard. 📞 When you call, your name appears. 💬 When you text, they know exactly who it's from. 📧 When you email, you're no longer just another sender in their inbox. Instead of wondering, "Who is this?" They instantly recognize you. That's powerful. Social media platforms can change. Algorithms can change. Even websites come and go. But a saved contact stays on someone's phone until they choose to remove it. That's why I don't think the goal is getting someone to scan a QR code. The goal isn't even getting them to visit your Link-in-Bio. The real goal is earning a permanent place in their contacts. Because every future call, text, email, appointment reminder, follow-up, or CRM message starts with something that can't be bought... Recognition. And recognition builds trust. Do you have a proven way to get others to save your most important contact details saved to their device ? Let me know how you do it 👇

📱 Choosing the Right QR Code for the Situation Matters Not all QR codes are created equal. If you're meeting someone one-on-one at a networking event, coffee shop, meetup, or in-person conversation, a branded Logo QR Code is often the perfect choice. Your logo grabs attention, reinforces your brand, and creates a more memorable first impression. But what if you're promoting your community at a larger event? My friend @Nick Nebelsky is headed to a World Cup game, and if you've ever met Nick, you know he's a master promoter. He understands that when you're surrounded by thousands of people, visibility and simplicity matter. That's why a large, traditional black-and-white QR code is often the better choice for crowded environments. Why? Because high-contrast black-and-white QR codes are generally easier to scan from greater distances. The farther away your audience is, the more important scan reliability becomes. A simple rule: ✅ Close-range sharing = Logo QR Code ✅ Large crowds or long-distance scanning = Traditional Black & White QR Code The goal isn't just to look good. The goal is to make it as easy as possible for people to connect with your community, profile, or offer. Every extra bit of friction reduces the chances of someone taking action. 📸 Speaking of large-event QR codes... The image of Nick is AI generated, but it will work if you scan it from your desktop. Take a scan and see where it leads. 👀 Don't spoil it for everyone else—drop a comment with your first impression after you land there.👇

I give away a lot of Free Logo QR Codes because people love them. Why? Because they're visual. They stand out. They look branded. And let's be honest... they're a lot more interesting than a plain black-and-white QR code. But here's something that might surprise you: Sometimes a Logo QR Code is NOT the best choice. My rule is simple: ✅ Close-range sharing (phone-to-phone, business cards, flyers handed directly to someone): Use a Logo QR Code. ✅ Long-distance scanning (presentations, trade shows, vehicle graphics, banners, signs): Use a traditional QR Code. Why? Every logo, color change, and design element removes a little bit of the QR code's built-in error correction. Modern Logo QR Codes are still very reliable, but when someone is trying to scan from across a room or a parking lot, I want every advantage possible. For maximum scan reliability, a traditional QR code wins. Think of it this way: - Logo QR Code = Better branding and visibility - Traditional QR Code = Maximum scanning performance I use both depending on the situation. What about you? Where is the largest QR code you've ever used? A business card? A banner? A vehicle? A presentation screen?