$10m in brokered profit · 90-Day Freight Broker

Adrian Hall

Jun 24 • Freight Market News

$10m in brokered profit

Two different ways of running a brokerage:

"Cradle to grave" model

"Chicago" model

Do you know the difference?

Came across this post today of one broker celebrating the win:

"Went over $10 million in career brokered profit"

"15 years later and about 8 different brokerages I went over $10 million in career broker profit today. I started out at TQL, then moved to three mid-sized/smaller brokerages, to a start-up, to a slightly more advanced start-up. Sprinkled in some clearly scam brokerages I lasted less than a month before bolting...

I’ve had 4 cease and desist letters in my career. Including one from tql. Family friend is a high powered business law attorney, he wrote a kindly worded letter to TQL and I never heard from them again lol

I've found that... cradle to grave is a terrible business model. Most sales reps doing everything on their own top out at about $20-30 K profit per month. They don't grow beyond that and they either get burnt out or get fired when their book inevitably dips. Too many companies waste quality sales reps by making them do pointless carrier set ups, check calls, etc. They think they are saving money, but in reality they are limiting future growth.

I stayed at a brokerage far too long with a crap $40,000 salary + 10% commission and a cradle to grave model. I probably could have done $2 or $3 million more each year if they invested help for my accounts. Moral of story, if the pay structure and or/support sucks at your company, it will never get better. Jump ship ASAP

Also… don’t do RFPs. Waste of time, and money as you race to the bottom. Those customers won’t ever have loyalty."

https://www.reddit.com/r/FreightBrokers/comments/1lanrf5/went_over_10_million_in_career_brokered_profit/

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