Most “AI website stacks” are overkill.
You don’t need 15 tools.
You need a few things working together.
1. WordPress
This is the base.
Pages, services, and a clear structure you own.
2. Forms
Forms capture intent.
No form, no automation, no system.
3. Email / SMS follow-up
A simple confirmation goes a long way.
“Got it. We’ll be in touch.”
This alone beats most competitors.
4. A simple CRM
Somewhere to store leads.
Track status. Avoid lost inquiries.
That’s it.
AI can assist inside this stack:
- Drafting replies
- Categorizing leads
- Answering common questions
But the stack comes first.
If these four pieces work,
the website already does 80% of the job.