Oct 25 • General discussion
Offering AI Influencer & Ad Creation as a Virtual Assistant
This is a fascinating direction for VAs and content creators alike, and I wanted to share a few thoughts based on what I’ve seen in the wild and from working with clients who are experimenting with AI-video & virtual influencer workflows.
Full article: https://remoteworkoffer.com/offering-ai-influencer-ad-creation-as-a-virtual-assistant/
Why this “AI Influencer / AI Video Ad” shift matters
For years, video content was expensive: you needed actors, cameras, lighting, post-production. That created a barrier to entry for many small businesses and solo creators. The emergence of AI-generated talking avatars means that barrier is dropping fast.
Because the cost & time are shrinking, companies are finally willing to test volume. Instead of 1 big polished ad every quarter, they can now try 10–20 short videos each month, vary the creative, test the hook, pivot quickly. The math is shifting from “must hit big” to “can afford to iterate.”
Virtual influencer personas are especially interesting because the “face” of the content becomes a reusable asset. Once you build the avatar, every new campaign can use that same avatar—different script, different background, maybe different language—but you’re amortizing the persona creation cost over many videos.
Why VAs are especially positioned for this
VAs already know how to coordinate—whether it’s scheduling, production, uploading, managing assets. Adding AI-video creation is a natural extension of that coordination skillset.
The creative logistics change from “hire a shooter, book a location” to “select or build an avatar, write the script, render the video, deliver formats.” That’s still process-driven and repeatable—perfect for a VA workflow.
Because early adopters can operate without massive budgets, VAs can enter with modest setup (software subscription + scripting time) and yet offer clients a high-perceived value service. For example: replace 5 traditional ads at $1K each with 20 AI-ads at $150 each—you win because you deliver huge volume, the client wins because they test more.
Key strategic moves before you dive in
Choose your niche carefully – Don’t try to be everything to everyone. Focus where your AI-video offering actually moves the needle: services, lead-gen, international markets, e-commerce products that need large creative variety.
Build your workflow now – Decide on your script templates, avatar styles you can repurpose, video length norms, delivery formats. The smoother your pipeline, the more margin you’ll keep.
Set clear metrics with clients – If you deliver 10–15 videos/month, what’s the conversion rate or engagement expectation? Frame your value beyond “video delivered” to “video that drives action.”
Charge wisely – Don’t undervalue this. While costs are lower, the value to the client is still high. Consider a retainer model (e.g., “You get 10 AI-videos per month for X dollars”), plus a setup fee for avatar/branding.
Stay ethical & transparent – Especially when using virtual influencers or avatars. Make sure you’re not misleading audiences, and that your scripts/avatars comply with platform rules and cultural expectations.
Final take
If you’re a VA looking to level up beyond “calendar, inbox, basic content,” this AI-video/virtual persona model is a real growth path. It sits at the intersection of creativity, process, and tech—which means those who build the infrastructure now will be in high demand. The companies who embrace volume and automation in their content are going to win the next wave of digital marketing, and you can be one of the service providers who drives that for them.
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Offering AI Influencer & Ad Creation as a Virtual Assistant
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