What’s the gap between $500 and $5,000?
Let’s simplify it.
Level Deal Example Why It Pays That Much
Micro | 1 post for a small local business | Local reach, low budget, quick test
Macro | 3-month campaign + events + usage rights | Multiple deliverables, repeat exposure, measurable results
First Principle: You get paid for impact × repeatability × trust. Analogy: It’s the difference between a sprint (short, fast, cheap) and a marathon (long, planned, valuable).
Source: Market valuation models, Opendorse & INFLCR NIL 2025.