6/10: Mastermind Notes! Skool Group Descriptions, ATIDOA, and MORE! · 𝙂𝙊𝙊𝙎𝙄𝙁𝙔 🍓🐛🦋🌈⭐️🩷

Jun '24 (edited) • 👍 News

6/10: Mastermind Notes! Skool Group Descriptions, ATIDOA, and MORE!

First, this mastermind was so good watching how the community supports one another and how the minds of

and

work. It is clear to me that they live, breathe, and think in marketing terms, and it is inspiring to listen in on and be apart of these conversations that I personally love to geek out 🤓 on.

I'm not sure if the following is insider knowledge, so dive in before this post is deleted

The framework for the Skool group description is literally drilled in my head, I think, because of how simple you made it.

💥 Solve. Time. without pain point (within 4 categories of pain (health, wealth, relationships, pain relief) 💥 [Solve X in Y without Z]

Some questions and tips I gathered from the call to help fill out the above ☝️

1️⃣ What is your category out of the 4 (Health, Wealth, Relationships, Pain Relief)

🎇 If you don't know this pick one! You can't talk about everything; you need to be specific. *Note* That doesn't mean you can't solve other problems; you just have to start with one. Everything else you solve is a secondary bonus!. *Note* 🎇

2️⃣ What is the pain that you solve?

🦁 -

@Jeffrey Buoncristiano

had a great way to figure this out - "If I was to work with you for 90 days what would be you’re biggest takeaway?"

3️⃣

@Goose Dunlavey

effortlessly showed us that anything that is a method, a tool, or a how does not belong in the group description.

4️⃣ Industry or jargon words need to be removed or changed to match the language of your customer. The example used was "Nervous System," and how no one knew what that meant changed to "Are your habits being hijacked?" [also turned out this is great attention/hook grabbing for about page content but maybe not best on group descriptions.]

5️⃣ When considering the opposite of someone's pain, if you can come up with an overly descriptive word or term, it will stand out WAY more than a general term. Example used Transform your anxiety into SPARKLES!

6️⃣

@Bijan Izadi

said that you can look up the table of contents or even the name of a book title to get an understanding of what works and has worked for best-selling books and authors that will probably work for your target market as well. Most books are like mini-courses in book form! *Note* Look up Russell Brunson, and you will see that he will literally change his books into courses, webinars, 5 day challenges, masterminds, and even-speeches by following the frameworks taught in the books themselves.

Skool About Pages: This next part may get confusing if the above wasn't already 🤭

ATIDOA - Attention, Transformation, Interest, Desire, Objections, and Action were talked about briefly, but I would LOVE to go into more details here if possible. Here is what I learned, and I am going to use Forge copy to see if I got the idea of it ;-)

Attention: Grab the attention of an audience by asking them questions.
Transformation: How is the person going to get the result or solve the problem?

👉Attention:

The #1 thing that the ENTIRE leadership of Skool and its community leaders agree on?

✅ That masterminds were the #1 reason for their success.

👉 Transformation:

🎁 2x Weekly MASTERMIND (Normally $3000)

🤿 DEEPY DIVES participation (Normally $10,000)

🌶️ ROASTY ROASTS participation (coming soon)

⚠️ BONUS OFFERS for FORGE members ONLY:

====================== we didn't go over the last ones :( ============================

Interest/Desire: Maybe? 🤔

You get our software for free:

💰Replace Hubspot Unlimited Seats (Normally $10,560)