Thinking Lab helps professionals and businesses leverage AI strategically—not just implement tools, but build systems that actually deliver measurable outcomes.
I focus on three core areas: AI strategy and automation (helping businesses identify high-ROI use cases and implement them), online visibility and marketing systems (the intersection of AI, SEO, and AEO), and AI learning and coaching (empowering professionals and seniors to use AI effectively without the tech overwhelm).
My approach is analytical and strategic—working backwards from business goals to determine which AI applications and marketing channels actually move the needle. I don't write code myself, but I understand the technical concepts well enough to bridge the gap between strategy and execution with developers.
The differentiator: I challenge the "AI will do everything" hype and focus on amplifying human thinking and decision-making.
Real results come from strategic implementation, not just adopting the latest tools.