Quick test.
Open your last AI conversation. Look at your prompt. Now ask yourself:
Could any marketer on Earth have typed that exact same prompt and gotten the exact same output?
If yes — you're not using AI. You're using a vending machine. And your content sounds exactly like everyone else's because it is.
I just dropped a new framework in Starter Resources called "The Loop: How to Use AI as Intelligence Augmentation (Not a Magic Content Machine)."
Here's the core idea:
There's a difference between AI (the machine does the thinking) and IA (the machine amplifies YOUR thinking). One makes you replaceable. The other makes you dangerous.
The framework walks you through:
→ A four-stage refinement loop: POSITION → PERSONALIZE → DISTRIBUTE → DIAGNOSE → loop back → How to run multi-round prompting where YOU make the strategic calls and AI does the drafting → The RCTDO prompt architecture that turns generic output into work that sounds like it came from a strategist with decades of experience → A maturity model so you know exactly where you are and what to do next
Full example prompts. A complete walk-through of one idea through all four stages. Rules for when to loop three times vs. when one shot is fine.
The challenge: Take something you recently asked AI to generate. Rebuild the prompt using the RCTDO framework from the guide. Run two rounds of feedback. Post your before and after below.
I guarantee the difference will make you uncomfortable about everything you've published without looping.
Go grab it → Starter Resources → The Loop