The $1 Auction Trap: Why Cheap Sales Are Costing You Money”
Price for profit, not excitement.
Starting auctions at $1 feels smart—it attracts buyers and boosts activity.
But the math tells a different story…
After fees, shipping, supplies, gas, and time, a “cheap” sale often turns into negative cash flow. You’re working, packing, and shipping… to lose money.
Low starts can be a strategy, but they are not a business model.
If your prices don’t cover real costs, the volume only scales the loss.
Unless you have an item that a majority of your customers are going to bid on, NEVER START items off at $1.
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Alex Baker
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The $1 Auction Trap: Why Cheap Sales Are Costing You Money”
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