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What are you 'known' for?
I'm known among senior communities as 'the guy who talks about his grandfather'. I didn't market myself this way-it just happened. Overtime, as my confidence grew, I began to share my music roots and why I'm happy to be with the residents and how my grandfather's guitar changed my life. When I shared my 'why' with the residents, the show became more than the music and started transforming into something else. In between songs, I'd say something like, "...Pop pop told me if you have a song you love you need to share it with others, they will feel the love even if they don't know the song.." Then I'd start playing 'Yesterday' or 'What a wonderful world'. The show was becoming more like an 'experience' as I shared the stories and reasons behind the songs I play. Music became almost secondary. As if one were admiring the intricately designed framing before ever noticing the beautiful painting. As I grew as a performer, so did my recollections of being with my grandfather and his lessons. I'd sit at the kitchen table and practice a song and Pop pop would say, "..you're playing too damn fast. Imagine you are eating a piece of you're grandmother's cheesecake..the goal isn't to eat as fast as you can-savor every bite and make it last." Every time I play a song on the guitar I think of that. Mmmmm cheesecake! I think this is why my show is different than others. Why did you begin playing music? How does this shape the life you live? These are a few good questions to answer and share with residents at your next show. They want to know you, not just listen to your music. The more you share about yourself and the love you have for your music, the more you will connect with your senior communities. What do you want to be known for?
What are you 'known' for?
Cashbox TOP 100 : 1969
Digging through the old Cashbox magazine archives is a favorite tactic to unearth classic material our listeners may be familiar with, but I may not be. While I prefer material from 1965 and ideally earlier, our audiences are getting younger all the time, in a sense. So I'll get the TOP 100 songs list from the final DECEMBER issue for a given year, make a playlist, and listen to it while I'm doing other boring things, like INVOICING. If a song stands out to me, I'll put it on my to-do list. Unfortunately, much of the material that came out in the late '60s and the '70s is just about as FUN as invoicing to my ears. Perhaps it is due to a shift in the music industry, current events at the time, increasing "overproduction," and countless other factors. Here are my musical archaeology finds of the weekend. https://open.spotify.com/playlist/5LsyEStExwvOZ4pFNs9rdn What are your favorite tunes to play that get the best resident reactions from 1969?
You can never go wrong by saying 'thank you'
I don't introduce myself before I begin my show. The first instant my amp is turned on I start playing softly and ease myself into the set. Then 2 or 3 songs in-I'll pause a moment, look at the audience, and say thank you for inviting me back to share the music I love. Then as I start the next song I'll briefly say who I am , where I'm from, and why I'm there. "...I play every song from my heart and I hope to touch on some of your favorites during the show today. Music is one of my favorite things. My 2nd favorite thing is cheesecake..." The show continues with some Beatles, a little Bob Dylan, a sample of Johnny Cash"....About half way through the show I'll tell them "..my grandfather taught me how to play the guitar. He didn't teach me how to sing. He sang from his heart but never sang in tune...." whether I get a laugh or not, I follow up my jokes by thanking my audience. "Thank you for smiling back at me and singing along. I'm feeling awesome -I love this crowd!" You can't go wrong with saying thank you. In your own way, try and find the words that best match your personality and then show your audience you are grateful for their attention and thank them. Several times throughout my hour long show, I'll pause and express appreciation for the residents being here with me and for tapping their toes and showing up to the show. "...I hear a lot of singers here today. This is great! And some of us are even singing the same words!" You might get a chuckle. You might get crickets. But at the very least you are putting a great vibe out there by giving your audience a sincere and hearty 'Thank You'. ❤️
You can never go wrong by saying 'thank you'
Can you share your webpage?
Does anyone have a web page to share? I tried to make one with Google Sites (which was free), but I'm curious what others have done. Actually, I'd like to completely redo my site. Please add yours so I can get ideas to improve what I have. Here is mine: https://sites.google.com/view/beecherbusiness/brian-beecher-music
another booking via FB comment left
So last night I was looking at Face book page of a care home about 15 miles from me they had had an seasonal flower arrangement activity I left a nice comment about and the Activity director read it and called me today to ask what I did and has booked me for next month 3rd time I have gotten a booking like this it is important to comment form your FB business page as for me that's where my contact info is it's worth a shot👍
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