Jun 16 • Sales
Scorecards / Assessments as Lead Magnets
Hi - I have created (with the help of AI), a quiz / assessment that I can use as a Lead Magnet. This is the first time of using this type of tool as a LM.
It looks as though I could keep this super simple and create the quiz as a pdf in Canva, with results pages that the respondent can look at. They will see all the possible result pages. I can then link this into Mailerlite and nurture - downside I see at the moment is that I don't see their results - unless they choose, when asked, to send them to me - or they respond and set up a call.
My next option looks to be using automations and tagging in Mailerlite - which could be a challenge for my brain - but I could get help with that and ultimately work it out - I am currently on the free plan though so not sure if I can do the tagging bit that would be required.
The next option seems to be paying for Quiz based software. Of the 3 I have looked at, ScoreApp seems the most user friendly and has a free starting plan for 1 quiz and 10 respondents a month.
My questions:
- What are your experiences of creating quizzes and using them as LM's?
- Is starting with a simple pdf the best way to go for a first timer?
- What experiences do you have with the variety of software available?
- Do you have any other recommendations or suggestions?
For info - if its relevant - I have a WP with Divi website (which I designed and built myself), I have Mailerlite free plan, I am happy using Canva, I use Notion.
Thanks for your thoughts.
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Scorecards / Assessments as Lead Magnets
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