๐ The Story Behind The LinkedIn Leverage
Hey everyone, Iโm Robyn. ๐ If you look at my career over the last two decades, itโs been a masterclass in diversity. Iโve worn almost every hat you can wear in many different industries. I have worked in AI consulting agencies, digital agencies, marketing, real estate, TV production, I even ran my own events company and e-commerce store before e-commerce was even a thing. I spent years figuring out what makes people click, what makes brands grow, and how to build authority from the ground up. But recently, I did something that looked a little crazy on paper: I walked away from a very safe, full-time marketing role to dive headfirst into an AI startup. I wanted a front-row seat to the future. I wanted to see exactly how this technology was going to reshape the way we work. The experience was exhilarating, but it also exposed a massive, glaring problem in the market. I watched businesses adopt AI thinking it was a magic wand. Instead, they were just using it to automate messy, broken processes. They weren't saving time; they were just creating low-quality noise at lightning speed. It reinforced a truth Iโve known for 20 years: Technology is just a lever. If your foundational strategy is weak, the tech just amplifies the chaos. And then, the universe handed me a plot twist: I was retrenched. Suddenly, that startup safety net was gone. But instead of panic, I felt an overwhelming sense of clarity. For years, I had been sitting on two decades of diverse marketing and LinkedIn knowledge, building other people's empires, and thinking, "One day, Iโll build my own thing and do it the right way." That retrenchment turned "One Day" into Day One. I decided right then to stop sitting on my hands. I am taking my 20 years of deep, diverse marketing experience, combining it with the cutting-edge tech I mastered at the startup, and pouring it all into my own business. Welcome to The LinkedIn Leverage. Iโm not here to hand you generic, automated junk or push you into a low-value, pre-recorded video funnel. I am building a highly personalized, high-ticket ecosystem. We are going to simplify your strategy first. We are going to build a rock-solid foundation. And then we are going to use AI to do the heavy lifting. We are going to make your profile undeniable, and we're going to do it without losing your unique human voice.