Short films are a great idea - when they’re intentional.
Be slow to just grab a camera and make something random.
Treat your short like a professional proof of concept.
Have a goal.
Are you proving the feature?
Testing the tone?
Building an audience?
Showing investors you can execute?
A short film should not just be “content.” It's a story!
It should be a strategic step forward.
Watch my full interview with @vrowen here: