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Start Here: Why This Lab Exists (+ Introduce Yourself)
I'm Joe Lesher. I've spent 10+ years in home improvement sales. I sold baths at a major home retailer, owned an exteriors company for 8 years with a 15-person team and ~750 jobs, and today I run a James Hardie siding company and a solar sales org in Pennsylvania. Here's the problem I kept running into: leads die in the gap. Nobody calls back fast enough, follow-up gets dropped, and appointments fall through the cracks. Adding more people just adds more payroll and more drama. So I've been building AI to close that gap: agents that answer leads in seconds, qualify them, book appointments, and follow up automatically. I'll be honest about the scorecard. I once built a 16-agent AI org and shut it down because it was too complex and too expensive. What I'm building now is leaner, and I'm doing it in public, right here. What you'll get in this Lab: ✅ Every system I build, recorded step by step ✅ Real numbers, including the bad weeks ✅ Templates, prompts, and setups you can copy ✅ What NOT to waste money on This is for contractors and sales reps. If you sell or install home improvement, you belong here. 👇 Introduce yourself in the comments: 1. What do you do? (Owner, rep, setter, and what trade?) 2. Where are you located? 3. What's the ONE task you'd hand to an AI tomorrow if you could? I'll read every answer. The most common answers decide what I build first.
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