Anthropic finally brought Fable 5 back and in the same week, they also launched the new Sonnet 5 model. In this video, I break down everything you need to know about these models and explains which one you should be using. Enjoy!

We want to better understand what people are TRULY trying to accomplish when it comes to AI so we can make our products better. We know it’s broad and there are so many different lanes, but if you had to pick one of the 2 options below, which one would you choose?

What day of the week would you want to attend a live workshop with Igor & Dean to learn next level AI tactics & strategies?

People who rarely feel overwhelmed are not living quieter lives. They are living more intentional ones. They still have deadlines. They still have pressure. They still have a lot to do. The difference is they do not let everything compete for their attention at once. They have habits that protect their time, reduce friction, and stop small chaos from becoming full mental overload. That is the real advantage. They decide what matters early. Instead of carrying ten priorities in their head all day, they get clear fast. They know what actually needs to happen today, this week, and this month. That clarity cuts decision fatigue and keeps energy from leaking into things that do not move the needle. They do not treat everything as urgent. This is a big one. Overwhelmed people often react to whatever is loudest. Grounded people know that urgency is often manufactured by poor planning, unclear boundaries, or other people’s disorganization. They pause, assess, and respond with intention instead of panic. They build systems for repeatable things. They do not keep solving the same problem from scratch. They use routines, templates, checklists, calendars, and increasingly AI to reduce mental load. That means fewer loose ends, faster execution, and less time wasted rethinking what already has a process. They protect their attention. They know context switching is expensive. Constant notifications, random requests, and multitasking do not just waste time, they create mental clutter. So they guard focus. They batch tasks. They create quiet blocks. They make it harder for noise to hijack the day. They finish more than they start. A lot of overwhelm comes from open loops. Half-finished tasks. Unmade decisions. Unclear next steps. People who stay steady close loops quickly. They decide, delegate, delete, or do the next step. That creates momentum and keeps mental drag from building. They leave margin. This habit changes everything. They do not schedule every minute to the edge. They leave room for delays, recovery, and real life. That margin makes them look calm, but it is not luck. It is design. They understand that a packed calendar is often the fastest path to overwhelm.

Something has been shifting quietly across most client-facing industries over the past year, and it's worth naming directly because it's rarely discussed as its own phenomenon. Turnaround expectations have been resetting, not because clients are asking for faster service explicitly, but because the fastest available option in any given market becomes the invisible new baseline everyone gets measured against, whether or not they agreed to compete on that basis. The professionals absorbing the most pressure from this shift are often the ones who haven't addressed it directly at all. They're not failing to deliver quality. They're being quietly judged against a speed standard they never negotiated and may not have the workflow to consistently meet. ------------- Context ------------- Client expectations are relative, not absolute. A three-day turnaround felt reasonable when three days was close to the market standard. As AI-assisted competitors compress turnaround times across an industry, three days starts to feel slow, even though nothing about the underlying work or its value has changed. The client isn't necessarily aware they're comparing you to a faster competitor. The comparison happens quietly, in the background of their overall impression, and it shows up as a vague sense that something feels slower than it should, even if they can't articulate exactly why. This dynamic is particularly tricky because it happens without any explicit negotiation. Nobody sits down and renegotiates the terms of a service relationship because a competitor got faster. The expectation just shifts, gradually, and the professional operating at the old pace finds themselves falling short of a standard that was never discussed. A freelance graphic designer noticed this pattern directly when a long-standing client mentioned, almost in passing, that they'd been surprised by how quickly a different vendor had turned around a similar project. The comment wasn't a complaint, and the designer's work quality hadn't changed. But the remark signaled that the client's baseline expectation had shifted, and the designer's usual turnaround, which had been perfectly acceptable for years, was now being measured against a faster standard she hadn't been consulted on.