I found a wellness tech business for sale.
At first, it looks like just another online shop… But it’s actually manufacturing its own health devices in the U.S. Let’s talk numbers 👇
Founded: 2012 Asking Price: $2,500,000
Manufacturing: In-house U.S. facility (MaxWell brand)
Business model: E-commerce (8 websites)
Customer base: DTC + professionals
📦 Products include:
  • Portable wellness devices
  • Medium & high-intensity recovery tools
  • Clinic-level PEMF machines
  • Rental & lease-to-own models
  • Accessories + consults + training
This isn’t just physical products—it’s a full ecosystem.
💡 What makes it special? Only PEMF company led by an actual MD. Over 30 years of clinical experience. Founder built major trust in the niche through education + thought leadership.
That credibility drives sales.
💰 Financial overview (selective):
  • Gross margin improving thanks to local manufacturing
  • Online-first model = low overhead
  • Heavy investment in education = high LTV
  • No hard EBITDA or profit figures in teaser—needs deeper dive
📉 Risks to note:
  • Brand closely tied to founder
  • Transition to in-house production is recent
  • Need to verify retention, CAC, and customer ops cost
But lots of upside if you can streamline and scale marketing.
Why I like it: Niche with loyal base High margins coming Content-led sales funnel Manufacturing = moat
With the right buyer, this could grow big without adding a huge team.
Want the full IM + details on this deal?
Comment “Wellness” below and I’ll send you the info.
More deals like this coming weekly.
2
9 comments
Moran Pober
6
I found a wellness tech business for sale.
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