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Jan 22 • ❓Ask Tyson
What is a copywriting angle?
👉 Question:
From @blooto - "I didn't understand the angle part, what is an angle?"
👉 Answer:
In copywriting, an angle = a way of presenting an idea.
For example, let's say the idea is "In order to get people to keep reading your emails, you have to make them entertaining."
That's the idea.
But the angle is just the unique way you present that.
For example, the angle might be "The Drug Dealer Copywriting Method. In order to make your copy a must-read, you need to make it a dopamine drug. Give the reader a taste, get them hooked, and they’ll always come back for more."
Or something like that.
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What is a copywriting angle?
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