2d • Tutorials
Here’s the truth most beginners need to hear:
You don’t need “big results” to make great content.
You need a story arc people want to keep watching.
Because viral views are nice… but binge-worthy content builds trust, and trust is what turns into sales.
The Netflix Content Formula for Beginners (No Results Needed)
Think about any movie or series you’ve ever loved.
You didn’t watch it because the hero won at the end.
You watched it because the middle was interesting.
Your content works the same way.
1) The “Something Has To Change” Moment
This is your real starting point.
- “I’m sick of stressing about money.”
- “I’m tired of feeling behind.”
- “I can’t keep doing life like this.”
This is the moment your audience relates to most, because they are living there too.
2) The Dip (Where People Quit)
This is the part nobody talks about, but everyone experiences:
You finally invest in a course or system… and life feels worse.
Now you still have your job, your responsibilities, and you need to find time to learn.
This is where you create connection by saying:
- “Yep… this is normal.”
- “You go backwards before you go forwards.”
- “This is the price of admission.”
3) Your Commitment and “Massive Action”
Not fake hustle.
Real beginner action.
- “I’m doing 1 hour a day.”
- “I posted even though I felt silly.”
- “I’m learning what a funnel even is.”
- “My brain hurts, but I’m doing it anyway.”
People don’t want ads. They want inspiration.
4) The Optimism Phase (Before Results)
This is where you share hope, not income screenshots.
- “I’m starting to see how this works.”
- “I’m getting clearer.”
- “I’m finally consistent.”
This builds belief because it feels doable.
5) Tiny Wins (This Is The Secret Sauce)
Beginners should NOT hide their small wins.
Small wins are your content gold.
Examples:
- First comment
- First lead
- First post that hits 200 views
- First time you understood something you used to avoid
- First time you posted without overthinking
Your audience trusts tiny wins more than big claims.
6) Struggles, Doubts, and Moral Dilemmas
This is what makes you human, and humans sell better than “perfect marketers.”
Share things like:
- “I felt embarrassed posting.”
- “I wanted to quit this week.”
- “Is it okay to sell something when I’m still learning?”
- “I’m doing the work but results are slow.”
That vulnerability removes objections for the people watching quietly.
The Big Takeaway
You are not the “success story” yet.
You are the compelling story people are following.
And the best part?
You can repeat the same messages over and over, because you’re not speaking to one room of people.
You’re speaking to a parade.
New people arrive every day, and they need to hear the story from the start.
Easy Posting Prompt (Use This Today)
Pick ONE and write a post:
- What pain pushed me to start?
- What’s harder than I expected?
- What action did I take today?
- What tiny win did I get this week?
- What doubt am I working through right now?
- What would I tell a beginner who feels stuck?
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Here’s the truth most beginners need to hear:
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