usually during a long intro. When someone clicks, they're asking "is this what I wanted?" If you open with a logo and a two-minute backstory, they leave before the good part. Start with the good part: remind them what they clicked for and give them a reason to stay.
π― Do this today: Rewatch the first 15 seconds of your last video. If you didn't get to the point, that's your fix.
β How do you usually open your videos? Drop your first line
π β NEXT STEP: The full hook framework β why the first 15 seconds decide a video's reach β is in the free Classroom under How the Algorithm Actually Works. Go watch it.