The 5-Day Challenge - Day #4 - Building Your Social Media Presence
Welcome to Day 4 of the 5-Day Recruiting Challenge!
You’ve come a long way in 3 days—creating your highlight video, outlining your college target list, and starting outreach to coaches.
Now, it’s time to make your journey visible by building a focused, professional social media presence that can truly set you apart in the recruiting process.
Today’s Mission: Create Your Soccer-Only Social Accounts
Coaches regularly check social media to get a real sense of who you are. A carefully curated digital presence gives them a front-row seat to your growth, achievements, and dedication—all in real time.
The key: keep everything soccer-specific and professional. The only personal info should be accolades or key details like grad year or position. No unrelated content, private info, absolutely NO DRAMA.
⚽ Step 1: Set Up Your YouTube Channel
Your highlight video from Day 1 needs a home, and YouTube is the easy destination for coaches looking to see you in action.
How to do it:
  • Create a new YouTube account with a professional email address.
  • Name the channel after yourself and your grad year/position (e.g., “Sam Lee – 2027 Center Mid”).
  • Upload your highlight video with a clear, professional title.
  • In the description, list your position, team, GPA/academics, and link to your player profile.
⚽ Step 2: Launch Your Soccer Instagram
Instagram is where you can showcase your talent, personality, and commitment through short video clips, photos, and stories. Keep it all soccer: training, matches, tournament results, and honors.
How to do it:
  • Create a new Instagram handle like @SamLee_Soccer2027.
  • Set your profile bio with details: Grad Year | Position | Team | Accolades.
  • Use a quality action headshot as your profile picture.
  • Your first post: a highlight from your video, a great photo from a recent match, or a “College Soccer Journey Begins” announcement with a positive, soccer-focused caption.
⚽ Step 3: Create Your X (Twitter) Account
X (formerly Twitter) is essential for updates, networking, and getting your content in front of coaches—many of whom use X daily. One powerful bonus: I can repost your content to amplify your reach to my coaching network.
How to do it:
  • Set up a new X account using a similar handle as Instagram.
  • Bio: Grad Year | Position | Team | Link to YouTube video.
  • Follow coaches and programs from your college list to show engagement.
  • First tweet: share your highlight video link with class year, position, and hashtags like #NCAASoccer #SoccerRecruiting #Classof2027.
Day 4 Action Step: Build & Launch
Today, set up all three accounts:
  1. YouTube: Upload your highlight video and complete channel details.
  2. Instagram: Complete your bio and make your first post.
  3. X: Set up your bio, follow coaches, tweet your video, and tag me so I can share it to my network.
Keep your updates regular, positive, and soccer-only. Treat these platforms as your digital soccer resume—they should reflect your work ethic, attitude, and growth.
You’re almost at the finish line! Tomorrow, we’ll put it all together and develop a plan you can use far beyond this challenge!
⚽ - FREEBIE ALERT UPDATE – The first 5 members to post one of their social media accounts, I’ll review it and share some quick, actionable tips. Post below 👇
Best
Steve
2
10 comments
Stephen Coxon
6
The 5-Day Challenge - Day #4 - Building Your Social Media Presence
powered by
Steve Coxon Soccer Network
skool.com/steve-coxon-soccer-network-4997
Welcome to the Recruiting Hub - Your soccer scholarship journey starts here! Join a community helping student-athletes achieve their college dreams!
Build your own community
Bring people together around your passion and get paid.
Powered by