Aug 20 (edited) • Motorsport
🏎️ Week 1 Playbook – Motorsport (Karting, Formula, Rally)
Hey team - here’s your first plug-and-play content plan for the week. Adjust to your style, swap photos, and make it yours, You don't need to post every single day - 2 or 3 times per week will do these are just ideas. If you are really looking to grow your personal brand let's set up a call and look at creating a completely personalised social media strategy for you.
📅 Content Calendar
- Mon → Training / simulator clip
- Wed → Behind-the-scenes (pit prep, gear)
- Fri → Race preview
- Sat/Sun → Race-day hype story + feed post - If no race a personal post that shows a side of you ( out in nature, Relaxing with friends/family, walking the dog, watching a movie etc...
- Post-Race → Reflection + gratitude
📸 Post Ideas + Captions
Training / Sim (Mon)🎥 Video: sim laps or kart testing📝 Caption: “Practice = progress. 🏎️ #RacingLife”
Behind-the-Scenes (Wed)📸 Photo: helmet, gloves, pit tools, or track walk📝 Caption: “Details win races. 🔧”
Race Preview (Fri)📸 Photo: car/kart on grid or pit lane📝 Caption: “Next stop: [Track Name]. 🏁”
Race-Day Hype (Sat/Sun)🎥 Story: pre-grid walk, revving engine, or launch📝 Story text: “Lights out soon. Who’s ready? 🚦” (poll: “Podium / Top 10”)📸 Post: action shot (cornering, overtaking, or podium)📝 Caption: “Flat out from start to finish. #RaceDay”
Post-Race (After Event)📸 Podium shot or debrief moment📝 Caption: “Grateful for the team + fans. On to the next. 🙏”
Remember to use hashtags to reach new audiences, Between 5-10 that are specific toy, your series and location.
🏆 Engagement Play
- Comment on 3 drivers’ race posts.
- Share 1 fan photo/story from the race.
- Reply to 5+ comments with emojis or thanks.
📑 Pro Tip
Use onboard clips (helmet cam, dash cam) — they perform best across TikTok & IG.
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🏎️ Week 1 Playbook – Motorsport (Karting, Formula, Rally)
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