Why Your Best Candidates Never See Your Job Posts (And How to Fix It)
The perfect candidate?They’re already employed.
They’re not scrolling through job boards.They’re not browsing your careers page.
And yet… they are reachable.
How?
Social recruiting.
Smart, targeted campaigns that show up exactly where your ideal candidates spend their time:
On social media.
Here’s the truth:
Around 80% of top talent isn’t actively job hunting.But that doesn’t mean they’re not open to a better opportunity.
Social recruiting flips the script.
You’re no longer hoping they stumble onto your careers siteor spot your post buried among thousands of listings.
Instead, you put your opportunities in front of them—with the right message, at the right moment, on the right platform.
What does that get you?
🎯 Your open roles reach people who aren’t actively looking but are open to change
🎯 A steady stream of qualified applicants—on autopilot
🎯 And a major advantage over competitors fishing in the same crowded talent pool
So maybe the real question isn’t:
“Where do I find the right people?”
But rather:
“How do I get the right people to notice my opportunities?”
Because they’re not out there searching for you.
You need to grab their attention—on their timeline—with a message that actually resonates.
Curious what social recruiting could do for you?
Shoot me a DM. I’d love to show you.
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Stephen van der Meij
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Why Your Best Candidates Never See Your Job Posts (And How to Fix It)
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