“Join my community” isn’t a growth strategy

Elise Hodge

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3d (edited) • General discussion

If you’re trying to grow your Skool by just telling people to join for the community...

It may not be working.

Here's why:

People don’t usually join communities for the container (never say NEVER, it CAN work)

But in MOST cases... they join for a specific RESULT.

Instead, give them a reason to join 👇

A free (or paid) resource that solves the first step.

To help you create that, I’ve put together this resource:

I originally created it inside my other community, Funnel Envy (where I help coaches, course creators, membership owners create simple sales funnels to sell consistently)

After I built it, I realised…

This is the exact same approach I’d use to grow a Skool.

Because whether you’re:

→ Growing an email list

→ Growing a free Skool

→ Or running a freemium model

You’re solving the same problem:

Getting the *RIGHT* people in — not just MORE people!

Inside, I break down:

→ Why most freebies attract the wrong audience

→ How to design one that pre-qualifies buyers

→ A simple 5-step process to lead into your offer

If you take away ONE thing, let it be this:

Your free Skool isn’t the hook.

Your FREE RESOURCE is.

If your community feels quiet…or full of people who NEVER upgrade…

It may not be a content problem. It might be an ENTRY problem.

Check it out here: https://claude.ai/public/artifacts/2f190908-8f9a-4924-9b31-b586d7a4f325

P.S. Attached the vid of me talking through this! While the video specifically talks about freebies > email list, the same concept should apply for a freebie to a Freemium or Free Skool.

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