Here's some copywritng tea for 2025:
Hyper-specific targeting is about to REVOLUTIONISE how we write ad copy for Skool communities.
Instead of basic targeting like "30-year-old guys who want to start a business"...
You should be speaking to:
- The 30-year-old insomniac binging Hormozi's reels at 3 AM
- Who's hooked on "productivity system" videos
- And keeps hoovering over "start your business" courses (and never buys)
But it's not JUST about technical targeting.
It should also change your copy game:
- You speak to their exact pain point ("Can't sleep without another Hormozi video?")
- You hit their real frustrations ("Stuck in the productivity app loop?")
- You name their behavior ("Been window shopping courses for months?")
Bottom line:
Generic copy is DEAD in 2025.
What is the ONE weird habit your ideal community members share?
Drop it below - might be your next winning hook! 👇