The Most Underappreciated Position in the Dealership
Walk into almost any dealership in the country and ask the service advisor how they were trained for their role. Most will laugh. Not because it is funny β but because the answer is almost always the same. They were not. They watched someone else do it for a few days, got handed a login and a desk, and were expected to perform one of the most demanding customer facing roles in the entire building. Think about that for a second. The person responsible for managing your customer relationships, communicating repairs, handling complaints, driving revenue, and representing your brand β trained by nobody. No curriculum. No standard. No blueprint. Meanwhile the industry wonders why customer satisfaction scores struggle. Why advisors burn out. Why the turnover in service is so high. The answer is simple β we have never invested in the people who carry the drive. That changes here. Service Leader Academy exists because this position deserves a standard. A real one. Built by someone who has lived this role from the ground up and believes that when you invest in your service advisors β everything else follows. If you work the drive β this was built for you. What is one thing you wish someone had told you on day one? Drop it below. π