Most commercial cleaning and facility services companies aren't using LinkedIn correctly and it's costing them a channel that's actually built for this exact type of sale. . Here's the thing: this isn't a "spray and pray" channel. It's quality over quantity. It's about building relationships, not pushing for a walkthrough on message one. . Think of it like dating you don't propose marriage on the first date. Same logic applies here. If you know you're talking to the right person (facility manager, property manager, procurement, ownership), you don't push for the walkthrough immediately. You warm it up. You add value. You let the conversation earn the ask . Being direct works too it just gets you a lower response rate. Both approaches have their place, but the relationship-first approach is what actually builds a pipeline that compounds over time. . That's really the goal here: build a rolodex of real contacts you can follow up with consistently and keep live in your CRM. Every conversation you start is an asset, whether it turns into a walkthrough this month or six months from now. . And here's the part people sleep on LinkedIn gets you in the door faster at larger companies than cold calling or email ever will. Bigger orgs have layers, gatekeepers, and filtered inboxes that slow everything down. . LinkedIn cuts through a lot of that. Not saying calling and email don't work they do but LinkedIn has its own merit in this space, especially when you're trying to reach decision-makers at scale. . So instead of just telling you LinkedIn works for this space, here's what it actually looks like in practice screenshots below. . If you're running a commercial cleaning or facility services company and want to see what this could look like for your pipeline, grab time with me here: . https://calendar.app.google/Fwj34yWzyGT7SELP7

1) Slow reply to inbound 2) No follow-up after quote sent 3) Cold outbound doesn't get replies 4) Not enough inbound in the first place 5) Something else entirely Drop your number below. I'll DM you the specific fix.

After looking at dozens of cleaning owner pipelines this year, same 3 leaks show up every single time: 1) Slow reply to inbound → 60%+ of contract requests die before you even quote 2) No follow-up after quote sent → 40% of proposals go silent 3) No warm anchor on cold outbound → 90% of cold emails don't get past the first sentence I built a free 20-min AI Sales Audit that maps YOUR pipeline against these 3 leaks and gives you a fixed action plan. Not a pitch. Not a discovery call. An actual audit — I look at your numbers, you leave with a specific plan. Doing 10 this week only. Drop "AUDIT" in the comments and I'll DM you a time.

Been quiet in here lately — sorry about that. Been heads down running our commercial cleaning and janitorial supply operations, but wanted to come back with something worth sharing. . We've been doing a deep dive on LinkedIn outreach for our clients, and honestly the results have surprised even us. . The difference isn't just response rates — it's the type of access you get. Cold email gets you a maybe. Cold calling gets you a gatekeeper. LinkedIn, done right, gets you into an actual conversation with the facilities manager or ops director who controls the bid list. . Case in point: this is exactly how we landed our biggest contract to date — 4 medical facilities, 80,000+ sq ft combined. That's not a deal that comes from a cold call. It came from consistent presence and relationship-building on LinkedIn long before an RFP was ever on the table. By the time the opportunity opened up, there was already trust — and that's the difference between getting a shot and getting ignored. . We're seeing this play out across the board with our clients — invitations to bid on contracts they'd have almost no shot at reaching through traditional channels, because the relationship starts before the ask. . Given the results, we're opening this up to a small private group — planning to install this system for a handful of businesses and mastermind members. It's under $500/month, and realistically it pays for itself in dividends the moment you land one contract. The math isn't close. . Going to break down the mechanics in a follow-up — what's actually working, what to avoid, and why this channel is outperforming everything else for B2B service contracts right now. If you want in on the small group, reach out. . More soon. Glad to be back.