Pretend a surprise $1,000 expense just landed in your lap. Maybe it's a broken water pipe, a medical bill, new tires for your car, or emergency surgery for your dog.
Whatever it is . . . it’s due tomorrow.
Not next month.
Not “whenever your business starts doing better.”
TOMORROW! 😱
What would you do?
You probably wouldn’t spend the next 3 hours choosing a new font, reorganizing your Google Drive, rewriting your About page, or creating a color-coded spreadsheet called “Ideas for Making Money Eventually.”
You’d GET MOVING. 🚀
During the "One-Offer Rescue Plan" Power Hour earlier this week, we talked about how the size of your goal changes the actions you’re willing to take.
When your goal is to earn $10, you take $10 actions.
Maybe you post once.
Maybe you casually mention your offer.
Maybe you send one email, cross your fingers, and immediately start refreshing your payment notifications.
But when your goal is to earn $1,000 in the next 24 hours?
You have to think differently.
You have to stop waiting for the perfect idea, the perfect mood, the perfect launch plan, or permission from the Business Fairy.
So here’s your challenge, Life Editor:
💵 Earn $1,000 in the next 24 hours. 💵
Yes, everyone is using the same goal.
You might hit it.
You might blow past it.
You might earn $900.
But you're NOT going to sit there pouting because you “only” made $900 in one day.
The purpose of this challenge is to stretch your brain, raise your expectations, and get you taking BIGGER, bolder, closest-to-cash actions.
Here are 10 actions you could try for your challenge:
💵 Send a dedicated sales email for your best existing offer.
Don’t bury the offer beneath 6 paragraphs of teaching. Clearly explain what it is, who it helps, why they need it now, and how to buy.
💵 Follow up with every warm lead who has already expressed interest.
Message the people who replied to an email, booked a call, attended a workshop, clicked a sales link, or told you, “I want to do this someday.” Someday can be TODAY.
💵 Invite past clients to work with you again.
Reach out to people who already know, like, and trust you. Recommend the existing offer that makes the most sense for their current goals.
💵 Offer an irresistible limited-time bonus with an existing offer.
Don’t create a brand-new product. Add a simple bonus you already have or can deliver easily, such as a review, audit, coaching call, template, or training.
💵 Host a fast live sales event.
Go live for a workshop, Q&A, demonstration, audit, or behind-the-scenes training, and invite people into your existing paid offer at the end.
💵 Ask your affiliates and business friends to promote you.
Give them the link, the deadline, the key benefits, and swipe copy. Make it ridiculously easy for them to help you get your offer in front of more people.
💵 Upsell your current clients and customers.
Look at what they’ve already purchased and offer the natural next step. You’re not bothering them. You’re helping them continue making progress.
💵 Create a bundle from products you already sell.
Package complementary existing products together, give the bundle a clear outcome, and offer it for a limited time.
💵 Make direct invitations to your engaged audience.
Talk to the people already responding to your posts, emails, videos, community conversations, and events. Invite them to the offer that genuinely fits their needs.
💵 Sell more than once today.
Send another email. Post again. Share another client win. Answer objections. Remind people about the deadline. One tiny mention followed by 23 hours of silence is not a sales strategy.
Pick the actions that fit your business and START.
❌ Don't spend 2 hours debating which one is the most perfect.
❌ Don't choose the easiest action just because it feels comfortable.
❌ Don't decide in advance that this won’t work for you.
❌ Don't shrink the goal to something your fear finds more reasonable.
✅ Act like the $1,000 expense is real.
✅ Act like your clients need your help now.
✅ Act like your business is capable of creating money quickly . . . because it is.
When your 24 hours are over, LEAVE A COMMENT 👇 and tell me:
How much did you earn?
Which actions did you take?
What did you learn about the way you normally sell?
No more hiding, second-guessing, or wimpy actions.
Your 24 hours start NOW. ⏰